SEOUL COMMERCIAL AREA

남성사계시장(남성시장) Traditional market

Dongjak-gu (동작구) 사당2동· Area 43,008 m² · Area code 3130273 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

네일숍 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores2▼ -33.3% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2024 Q4
Estimated sales▼ -36.6%
Stores±0.0%
Sales per store▼ -36.6%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩24M – ₩94.9M
20212022202320242025
₩45.1M
Stores2 – 4
20212022202320242025
32
Sales per store₩6M – ₩31.6M
20212022202320242025
₩15M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY -33.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
2
vs a year ago
-33.3%
Franchise share
0% (0/2)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩25.6M
Stores 2024 Q1 → 2025 Q4
32
Sales per store 2024 Q1 → 2025 Q4
₩8.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1419%
  • 14–1725%
  • 17–2140%
  • 21–2416%
Age
  • 10s0%
  • 20s3%
  • 30s32%
  • 40s13%
  • 50s27%
  • 60+25%
Weekday / weekend
  • Weekday53%
  • Weekend47%
Day of week
  • Mon4%
  • Tue15%
  • Wed12%
  • Thu10%
  • Fri12%
  • Sat35%
  • Sun12%
Gender
  • Male8%
  • Female92%

Each split's share of estimated sales in 2024 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q42-33.3%000%
2025Q32-33.3%000%
2025Q22-33.3%000%
2025Q12-33.3%010%
2024Q4₩28.6M-16.5%30.0%₩9.5M-16.5%000%Mixed
2024Q3₩26.1M-36.3%30.0%₩8.7M-36.3%000%Mixed
2024Q2₩35.1M-7.5%30.0%₩11.7M-7.5%000%Mixed
2024Q1₩25.6M-16.3%30.0%₩8.5M-16.3%000%Mixed
2023Q4₩34.2M+42.9%3-25.0%₩11.4M+90.5%000%Mixed
2023Q3₩41M-28.7%30.0%₩13.7M-28.7%000%Mixed
2023Q2₩38M-14.8%30.0%₩12.7M-14.8%000%Mixed
2023Q1₩30.6M-42.9%30.0%₩10.2M-42.9%010%Mixed
2022Q4₩24M-38.6%4+33.3%₩6M-53.9%100%Possible crowding
2022Q3₩57.5M-39.4%30.0%₩19.2M-39.4%110%Mixed
2022Q2₩44.6M-39.4%30.0%₩14.9M-39.4%000%Mixed
2022Q1₩53.7M+19.0%30.0%₩17.9M+19.0%000%Growing
2021Q4₩39M3₩13M000%
2021Q3₩94.9M3₩31.6M000%
2021Q2₩73.7M3₩24.6M000%
2021Q1₩45.1M3₩15M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2024-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.