SEOUL COMMERCIAL AREA

방이시장 Traditional market

Songpa-gu (송파구) 방이2동· Area 143,645 m² · Area code 3130313 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩431.5M▲ +3.8% YoY
Stores9▼ -10.0% YoY
Sales per store₩47.9M▲ +15.4% YoY

Reading this area Against a year earlier, estimated sales +3.8%, stores -10.0% and sales per store +15.4% do not read in one direction. (vs a year earlier: Sales↑ · Stores↓ · Per store↑)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -24.6%
Stores▲ +12.5%
Sales per store▼ -33.0%
Market size
Estimated sales (quarter)
₩431.5M
vs 2024Q4
+3.8%
Estimated transactions
39,821
Per-store economics
Estimated sales per store
₩47.9M
vs a year ago
+15.4%
Per transaction
₩11K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩335.3M – ₩572.6M
20212022202320242025
₩572.6M₩431.5M
Stores6 – 10
20212022202320242025
89
Sales per store₩33.5M – ₩84M
20212022202320242025
₩71.6M₩47.9M
Openings0 – 4
20212022202320242025
00
Closings0 – 3
20212022202320242025
00
Franchise share50% – 83%
20212022202320242025
63%56%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +3.8%, stores YoY -10.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
-10.0%
Franchise share
56% (5/9)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩351.8M₩431.5M
Stores 2024 Q1 → 2025 Q4
109
Sales per store 2024 Q1 → 2025 Q4
₩35.2M₩47.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–115%
  • 11–1420%
  • 14–1727%
  • 17–2143%
  • 21–245%
Age
  • 10s0%
  • 20s7%
  • 30s20%
  • 40s24%
  • 50s24%
  • 60+24%
Weekday / weekend
  • Weekday63%
  • Weekend37%
Day of week
  • Mon10%
  • Tue10%
  • Wed13%
  • Thu16%
  • Fri14%
  • Sat19%
  • Sun18%
Gender
  • Male49%
  • Female51%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩431.5M+3.8%9-10.0%₩47.9M+15.4%0056%Sales↑ · Stores↓ · Per store↑
2025Q3₩415.7M+24.0%9-10.0%₩46.2M+37.8%0356%Sales↑ · Stores↓ · Per store↑
2025Q2₩462.2M+34.0%10+11.1%₩46.2M+20.6%1070%Sales↑ · Stores↑ · Per store↑
2025Q1₩461M+31.0%100.0%₩46.1M+31.0%0060%Sales↑ · Stores→ · Per store↑
2024Q4₩415.6M+12.0%100.0%₩41.6M+12.0%1060%Sales↑ · Stores→ · Per store↑
2024Q3₩335.3M-21.4%10+25.0%₩33.5M-37.2%1050%Sales↓ · Stores↑ · Per store↓
2024Q2₩344.9M-19.9%90.0%₩38.3M-19.9%1256%Sales↓ · Stores→ · Per store↓
2024Q1₩351.8M-30.2%10+66.7%₩35.2M-58.1%1150%Sales↓ · Stores↑ · Per store↓
2023Q4₩371.1M-29.6%10+42.9%₩37.1M-50.7%2050%Sales↓ · Stores↑ · Per store↓
2023Q3₩426.8M-11.2%8+14.3%₩53.4M-22.3%0163%Sales↓ · Stores↑ · Per store↓
2023Q2₩430.5M-23.4%9+28.6%₩47.8M-40.5%4156%Sales↓ · Stores↑ · Per store↓
2023Q1₩504.1M-5.0%6-25.0%₩84M+26.6%0183%Sales↓ · Stores↓ · Per store↑
2022Q4₩526.8M-3.0%7-12.5%₩75.3M+10.9%1171%Sales→ · Stores↓ · Per store↑
2022Q3₩480.5M-7.8%7-12.5%₩68.6M+5.3%0071%Sales↓ · Stores↓ · Per store↑
2022Q2₩562.3M+0.6%7-12.5%₩80.3M+14.9%0171%Sales→ · Stores↓ · Per store↑
2022Q1₩530.8M-7.3%80.0%₩66.4M-7.3%0063%Sales↓ · Stores→ · Per store↓
2021Q4₩542.9M8₩67.9M0063%
2021Q3₩521.4M8₩65.2M0063%
2021Q2₩559.1M8₩69.9M0063%
2021Q1₩572.6M8₩71.6M0063%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.