SEOUL COMMERCIAL AREA

방이시장 Traditional market

Songpa-gu (송파구) 방이2동· Area 143,645 m² · Area code 3130313 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

호프-간이주점 2025 Q4 · Seoul data

Estimated sales (quarter)₩184.2M▲ +87.0% YoY
Stores10±0.0% YoY
Sales per store₩18.4M▲ +87.0% YoY

Reading this area Estimated sales rose 87.0% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 87.0%. (vs a year earlier: Sales↑ · Stores→ · Per store↑)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +214.9%
Stores±0.0%
Sales per store▲ +214.9%
Market size
Estimated sales (quarter)
₩184.2M
vs 2024Q4
+87.0%
Estimated transactions
2,720
Per-store economics
Estimated sales per store
₩18.4M
vs a year ago
+87.0%
Per transaction
₩68K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩13.9M – ₩198.4M
20212022202320242025
₩58.5M₩184.2M
Stores9 – 11
20212022202320242025
1010
Sales per store₩1.4M – ₩19.8M
20212022202320242025
₩5.8M₩18.4M
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 22%
20212022202320242025
10%10%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +87.0%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
10
vs a year ago
0.0%
Franchise share
10% (1/10)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩187.3M₩184.2M
Stores 2024 Q1 → 2025 Q4
1010
Sales per store 2024 Q1 → 2025 Q4
₩18.7M₩18.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0624%
  • 06–110%
  • 11–140%
  • 14–171%
  • 17–2121%
  • 21–2454%
Age
  • 10s1%
  • 20s15%
  • 30s29%
  • 40s24%
  • 50s11%
  • 60+19%
Weekday / weekend
  • Weekday64%
  • Weekend36%
Day of week
  • Mon9%
  • Tue16%
  • Wed14%
  • Thu12%
  • Fri14%
  • Sat23%
  • Sun13%
Gender
  • Male64%
  • Female36%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩184.2M+87.0%100.0%₩18.4M+87.0%0010%Sales↑ · Stores→ · Per store↑
2025Q3₩165.7M+13.7%11+10.0%₩15.1M+3.4%100%Sales↑ · Stores↑ · Per store↑
2025Q2₩142.8M-28.0%9-10.0%₩15.9M-20.0%1011%Sales↓ · Stores↓ · Per store↓
2025Q1₩134M-28.5%9-10.0%₩14.9M-20.5%0111%Sales↓ · Stores↓ · Per store↓
2024Q4₩98.5M-19.2%100.0%₩9.9M-19.2%0010%Sales↓ · Stores→ · Per store↓
2024Q3₩145.7M+36.1%100.0%₩14.6M+36.1%0010%Sales↑ · Stores→ · Per store↑
2024Q2₩198.4M+16.3%10+11.1%₩19.8M+4.7%0010%Sales↑ · Stores↑ · Per store↑
2024Q1₩187.3M+83.7%10+11.1%₩18.7M+65.3%0010%Sales↑ · Stores↑ · Per store↑
2023Q4₩121.9M+6.4%10+11.1%₩12.2M-4.3%2210%Sales↑ · Stores↑ · Per store↓
2023Q3₩107M-28.2%10+11.1%₩10.7M-35.4%1010%Sales↓ · Stores↑ · Per store↓
2023Q2₩170.6M+153.1%9-18.2%₩19M+209.3%1111%Sales↑ · Stores↓ · Per store↑
2023Q1₩102M+110.6%9-18.2%₩11.3M+157.4%0111%Sales↑ · Stores↓ · Per store↑
2022Q4₩114.7M+104.1%9-18.2%₩12.7M+149.5%0022%Sales↑ · Stores↓ · Per store↑
2022Q3₩149.1M+974.1%9-10.0%₩16.6M+1093.4%0222%Sales↑ · Stores↓ · Per store↑
2022Q2₩67.4M+183.2%11+10.0%₩6.1M+157.4%2118%Sales↑ · Stores↑ · Per store↑
2022Q1₩48.4M-17.2%11+10.0%₩4.4M-24.8%009%Sales↓ · Stores↑ · Per store↓
2021Q4₩56.2M11₩5.1M219%
2021Q3₩13.9M10₩1.4M0010%
2021Q2₩23.8M10₩2.4M0010%
2021Q1₩58.5M10₩5.8M0010%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.