SEOUL COMMERCIAL AREA

로데오거리상점가 전통시장

강동구천호2동· Area 56,564 m² · Area code 3130318 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

양식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩5,999.2M▲ +107.2% YoY
Stores4▼ -33.3% YoY
Sales per store₩1,499.8M▲ +210.8% YoY

Reading this area Against a year earlier, estimated sales +107.2%, stores -33.3% and sales per store +210.8% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +181.8%
Stores▲ +300.0%
Sales per store▼ -29.6%
Market size
Estimated sales (quarter)
₩5,999.2M
vs 2024Q4
+107.2%
Estimated transactions
107,179
Per-store economics
Estimated sales per store
₩1,499.8M
vs a year ago
+210.8%
Per transaction
₩56K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,934.4M – ₩5,999.2M
20212022202320242025
₩2,129.2M₩5,999.2M
Stores1 – 6
20212022202320242025
14
Sales per store₩476.3M – ₩2,344.6M
20212022202320242025
₩2,129.2M₩1,499.8M
Openings0 – 2
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share33% – 300%
20212022202320242025
300%50%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +107.2%, stores YoY -33.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
-33.3%
Franchise share
50% (2/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩3,104.9M₩5,999.2M
Stores 2024 Q1 → 2025 Q4
64
Sales per store 2024 Q1 → 2025 Q4
₩517.5M₩1,499.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–068%
  • 06–110%
  • 11–1414%
  • 14–1714%
  • 17–2144%
  • 21–2421%
Age
  • 10s1%
  • 20s21%
  • 30s29%
  • 40s18%
  • 50s19%
  • 60+12%
Weekday / weekend
  • Weekday64%
  • Weekend36%
Day of week
  • Mon11%
  • Tue11%
  • Wed14%
  • Thu15%
  • Fri14%
  • Sat19%
  • Sun17%
Gender
  • Male55%
  • Female45%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩5,999.2M+107.2%4-33.3%₩1,499.8M+210.8%0050%Mixed
2025Q3₩4,726.4M+60.5%4-33.3%₩1,181.6M+140.8%0050%Mixed
2025Q2₩2,589.8M-9.4%4-33.3%₩647.4M+35.9%0150%Shrinking
2025Q1₩2,960.3M-4.7%5-16.7%₩592.1M+14.4%0140%Shrinking
2024Q4₩2,895.3M+1.0%6+20.0%₩482.5M-15.8%0033%Possible crowding
2024Q3₩2,944M+7.0%6+20.0%₩490.7M-10.8%0033%Competition inflow
2024Q2₩2,857.8M+1.2%6+50.0%₩476.3M-32.5%1133%Possible crowding
2024Q1₩3,104.9M+7.2%6+50.0%₩517.5M-28.5%2133%Competition inflow
2023Q4₩2,865.7M+0.7%5+66.7%₩573.1M-39.6%0040%Possible crowding
2023Q3₩2,750.6M+4.9%5+66.7%₩550.1M-37.0%1140%Competition inflow
2023Q2₩2,822.9M+13.5%4+33.3%₩705.7M-14.9%0075%Competition inflow
2023Q1₩2,896.8M+49.8%4+300.0%₩724.2M-62.6%1075%Competition inflow
2022Q4₩2,846.3M+21.4%3+200.0%₩948.8M-59.5%00100%Competition inflow
2022Q3₩2,621.4M+26.4%3+200.0%₩873.8M-57.9%00100%Competition inflow
2022Q2₩2,487.8M+7.1%3+200.0%₩829.3M-64.3%20100%Competition inflow
2022Q1₩1,934.4M-9.2%10.0%₩1,934.4M-9.2%00300%Mixed
2021Q4₩2,344.6M1₩2,344.6M00300%
2021Q3₩2,073.2M1₩2,073.2M00300%
2021Q2₩2,322.7M1₩2,322.7M00300%
2021Q1₩2,129.2M1₩2,129.2M00300%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.