SEOUL COMMERCIAL AREA

남영역 1번 골목상권

용산구원효로1동· Area 145,312 m² · Area code 3110068 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

호프-간이주점 2025 Q4 · Seoul data

Estimated sales (quarter)₩53.3M▲ +4.1% YoY
Stores6±0.0% YoY
Sales per store₩8.9M▲ +4.1% YoY

Reading this area Estimated sales rose 4.1% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 4.1%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -2.6%
Stores
Sales per store
Market size
Estimated sales (quarter)
₩53.3M
vs 2024Q4
+4.1%
Estimated transactions
1,662
Per-store economics
Estimated sales per store
₩8.9M
vs a year ago
+4.1%
Per transaction
₩32K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩30.4M – ₩119.7M
20212022202320242025
₩54.7M₩53.3M
Stores0 – 6
20212022202320242025
06
Sales per store₩7.7M – ₩30.4M
20212022202320242025
₩8.9M
Openings0 – 3
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share33% – 200%
20212022202320242025
33%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +4.1%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
6
vs a year ago
0.0%
Franchise share
33% (2/6)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩57.3M₩53.3M
Stores 2024 Q1 → 2025 Q4
66
Sales per store 2024 Q1 → 2025 Q4
₩9.6M₩8.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–140%
  • 14–170%
  • 17–2116%
  • 21–2484%
Age
  • 10s1%
  • 20s18%
  • 30s39%
  • 40s27%
  • 50s11%
  • 60+4%
Weekday / weekend
  • Weekday95%
  • Weekend5%
Day of week
  • Mon11%
  • Tue25%
  • Wed20%
  • Thu19%
  • Fri20%
  • Sat5%
  • Sun0%
Gender
  • Male64%
  • Female36%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩53.3M+4.1%60.0%₩8.9M+4.1%0033%Growing
2025Q3₩52M-9.4%60.0%₩8.7M-9.4%0033%Mixed
2025Q2₩58M-17.2%60.0%₩9.7M-17.2%0033%Mixed
2025Q1₩46.4M-19.0%60.0%₩7.7M-19.0%0033%Mixed
2024Q4₩51.2M-28.2%60.0%₩8.5M-28.2%0033%Mixed
2024Q3₩57.4M-28.5%60.0%₩9.6M-28.5%0033%Mixed
2024Q2₩70M-20.7%60.0%₩11.7M-20.7%0033%Mixed
2024Q1₩57.3M-38.6%60.0%₩9.6M-38.6%0033%Mixed
2023Q4₩71.3M-13.7%6+20.0%₩11.9M-28.1%0033%Possible crowding
2023Q3₩80.3M-23.8%6+20.0%₩13.4M-36.5%0033%Possible crowding
2023Q2₩88.3M-26.3%6+50.0%₩14.7M-50.8%0033%Possible crowding
2023Q1₩93.3M+183.7%6+100.0%₩15.6M+41.9%1033%Growing
2022Q4₩82.6M+171.9%5+400.0%₩16.5M-45.6%0040%Competition inflow
2022Q3₩105.4M5₩21.1M1040%
2022Q2₩119.7M+64.9%4₩29.9M1150%
2022Q1₩32.9M-39.9%3₩11M30100%
2021Q4₩30.4M1₩30.4M10200%
2021Q3001
2021Q2₩72.6M000
2021Q1₩54.7M000
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.