SEOUL COMMERCIAL AREA

마장역 2번 골목상권

성동구마장동· Area 80,335 m² · Area code 3110122 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩133M▼ -9.0% YoY
Stores3±0.0% YoY
Sales per store₩44.3M▼ -9.0% YoY

Reading this area Against a year earlier, estimated sales -9.0%, stores 0.0% and sales per store -9.0% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +36.9%
Stores±0.0%
Sales per store▲ +36.9%
Market size
Estimated sales (quarter)
₩133M
vs 2024Q4
-9.0%
Estimated transactions
9,414
Per-store economics
Estimated sales per store
₩44.3M
vs a year ago
-9.0%
Per transaction
₩14K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩90.4M – ₩219.5M
20212022202320242025
₩97.1M₩133M
Stores3 – 3
20212022202320242025
33
Sales per store₩30.1M – ₩73.2M
20212022202320242025
₩32.4M₩44.3M
Openings0 – 0
20212022202320242025
00
Closings0 – 0
20212022202320242025
00
Franchise share33% – 33%
20212022202320242025
33%33%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -9.0%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
3
vs a year ago
0.0%
Franchise share
33% (1/3)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩136.7M₩133M
Stores 2024 Q1 → 2025 Q4
33
Sales per store 2024 Q1 → 2025 Q4
₩45.6M₩44.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1110%
  • 11–1464%
  • 14–1710%
  • 17–2116%
  • 21–240%
Age
  • 10s0%
  • 20s6%
  • 30s14%
  • 40s19%
  • 50s48%
  • 60+13%
Weekday / weekend
  • Weekday88%
  • Weekend12%
Day of week
  • Mon15%
  • Tue19%
  • Wed19%
  • Thu16%
  • Fri18%
  • Sat12%
  • Sun0%
Gender
  • Male73%
  • Female27%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩133M-9.0%30.0%₩44.3M-9.0%0033%Mixed
2025Q3₩219.5M+52.9%30.0%₩73.2M+52.9%0033%Growing
2025Q2₩156.8M-4.1%30.0%₩52.3M-4.1%0033%Mixed
2025Q1₩141.3M+3.4%30.0%₩47.1M+3.4%0033%Growing
2024Q4₩146.2M-1.9%30.0%₩48.7M-1.9%0033%Mixed
2024Q3₩143.6M+0.0%30.0%₩47.9M+0.0%0033%Mixed
2024Q2₩163.4M+3.9%30.0%₩54.5M+3.9%0033%Growing
2024Q1₩136.7M+24.5%30.0%₩45.6M+24.5%0033%Growing
2023Q4₩149M+23.6%30.0%₩49.7M+23.6%0033%Growing
2023Q3₩143.5M+57.4%30.0%₩47.8M+57.4%0033%Growing
2023Q2₩157.2M+57.9%30.0%₩52.4M+57.9%0033%Growing
2023Q1₩109.8M+21.5%30.0%₩36.6M+21.5%0033%Growing
2022Q4₩120.6M+27.7%30.0%₩40.2M+27.7%0033%Growing
2022Q3₩91.2M-19.9%30.0%₩30.4M-19.9%0033%Mixed
2022Q2₩99.6M-8.3%30.0%₩33.2M-8.3%0033%Mixed
2022Q1₩90.4M-7.0%30.0%₩30.1M-7.0%0033%Mixed
2021Q4₩94.4M3₩31.5M0033%
2021Q3₩113.8M3₩37.9M0033%
2021Q2₩108.6M3₩36.2M0033%
2021Q1₩97.1M3₩32.4M0033%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.