SEOUL COMMERCIAL AREA

연희파출소 골목상권

서대문구연희동· Area 81,070 m² · Area code 3110513 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩300.9M▼ -2.6% YoY
Stores5±0.0% YoY
Sales per store₩60.2M▼ -2.6% YoY

Reading this area Against a year earlier, estimated sales -2.6%, stores 0.0% and sales per store -2.6% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +76.0%
Stores±0.0%
Sales per store▲ +76.0%
Market size
Estimated sales (quarter)
₩300.9M
vs 2024Q4
-2.6%
Estimated transactions
1,239
Per-store economics
Estimated sales per store
₩60.2M
vs a year ago
-2.6%
Per transaction
₩243K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩170.9M – ₩350.6M
20212022202320242025
₩170.9M₩300.9M
Stores5 – 5
20212022202320242025
55
Sales per store₩34.2M – ₩70.1M
20212022202320242025
₩34.2M₩60.2M
Openings0 – 0
20212022202320242025
00
Closings0 – 0
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -2.6%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
5
vs a year ago
0.0%
Franchise share
0% (0/5)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩218M₩300.9M
Stores 2024 Q1 → 2025 Q4
55
Sales per store 2024 Q1 → 2025 Q4
₩43.6M₩60.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1423%
  • 14–1723%
  • 17–2144%
  • 21–2410%
Age
  • 10s0%
  • 20s2%
  • 30s14%
  • 40s11%
  • 50s24%
  • 60+49%
Weekday / weekend
  • Weekday62%
  • Weekend38%
Day of week
  • Mon13%
  • Tue13%
  • Wed10%
  • Thu16%
  • Fri11%
  • Sat19%
  • Sun19%
Gender
  • Male61%
  • Female39%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩300.9M-2.6%50.0%₩60.2M-2.6%000%Mixed
2025Q3₩175M-8.7%50.0%₩35M-8.7%000%Mixed
2025Q2₩244.7M+0.5%50.0%₩48.9M+0.5%000%Mixed
2025Q1₩182.3M-16.4%50.0%₩36.5M-16.4%000%Mixed
2024Q4₩309M+6.3%50.0%₩61.8M+6.3%000%Growing
2024Q3₩191.7M-5.0%50.0%₩38.3M-5.0%000%Mixed
2024Q2₩243.4M-8.3%50.0%₩48.7M-8.3%000%Mixed
2024Q1₩218M-25.7%50.0%₩43.6M-25.7%000%Mixed
2023Q4₩290.8M-17.0%50.0%₩58.2M-17.0%000%Mixed
2023Q3₩201.7M-15.3%50.0%₩40.3M-15.3%000%Mixed
2023Q2₩265.4M-12.6%50.0%₩53.1M-12.6%000%Mixed
2023Q1₩293.3M+46.0%50.0%₩58.7M+46.0%000%Growing
2022Q4₩350.6M+23.9%50.0%₩70.1M+23.9%000%Growing
2022Q3₩238.1M+29.7%50.0%₩47.6M+29.7%000%Growing
2022Q2₩303.7M+38.7%50.0%₩60.7M+38.7%000%Growing
2022Q1₩200.9M+17.6%50.0%₩40.2M+17.6%000%Growing
2021Q4₩282.9M5₩56.6M000%
2021Q3₩183.6M5₩36.7M000%
2021Q2₩219M5₩43.8M000%
2021Q1₩170.9M5₩34.2M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.