NumLM BizSeoul commercial-area market 홍은종합사회복지관 · 골목상권 · 서대문구 홍은1동 · Area page →
일반교습학원 Seoul data for 2025 Q4
Market size
- Estimated sales (quarter)
- ₩524.2M
- vs 2024Q4
- -29.7%
- Estimated transactions
- 2,083
Competition
- Stores
- 19
- vs a year ago
- 0.0%
- Franchise share
- 16% (3/19)
Per-store economics
- Estimated sales per store
- ₩27.6M
- vs a year ago
- -29.7%
- Per transaction
- ₩252K
Movement
- Openings (rate)
- 1 (5%)
- Closings (rate)
- 0 (0%)
- Net store change
- +1
Pattern (descriptive, not a score): Mixed 한 방향으로 읽히지 않음
Customer timing and mix (share of estimated sales, 2025 Q4)
All quarters (20, from 2021 Q1)
| Quarter | Est. sales | YoY | Stores | YoY | Per store | YoY | Open | Close | Franchise | Pattern |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025Q4 | ₩524.2M | -29.7% | 19 | 0.0% | ₩27.6M | -29.7% | 1 | 0 | 16% | Mixed |
| 2025Q3 | ₩590.1M | -25.4% | 18 | -5.3% | ₩32.8M | -21.2% | 1 | 2 | 17% | Shrinking |
| 2025Q2 | ₩622.8M | -13.1% | 19 | 0.0% | ₩32.8M | -13.1% | 1 | 1 | 16% | Mixed |
| 2025Q1 | ₩646.7M | -31.7% | 19 | 0.0% | ₩34M | -31.7% | 0 | 0 | 16% | Mixed |
| 2024Q4 | ₩745.8M | -11.5% | 19 | -5.0% | ₩39.3M | -6.9% | 0 | 0 | 16% | Shrinking |
| 2024Q3 | ₩790.6M | -5.1% | 19 | -5.0% | ₩41.6M | -0.1% | 0 | 0 | 16% | Shrinking |
| 2024Q2 | ₩716.6M | -13.6% | 19 | -5.0% | ₩37.7M | -9.0% | 0 | 0 | 16% | Shrinking |
| 2024Q1 | ₩947M | +23.6% | 19 | 0.0% | ₩49.8M | +23.6% | 0 | 1 | 16% | Growing |
| 2023Q4 | ₩842.9M | +36.1% | 20 | +17.6% | ₩42.1M | +15.7% | 1 | 0 | 15% | Growing |
| 2023Q3 | ₩832.8M | +22.5% | 20 | +25.0% | ₩41.6M | -2.0% | 0 | 0 | 10% | Mixed |
| 2023Q2 | ₩829.3M | +20.5% | 20 | +25.0% | ₩41.5M | -3.6% | 1 | 0 | 10% | Competition inflow |
| 2023Q1 | ₩766M | +22.4% | 19 | +18.8% | ₩40.3M | +3.1% | 2 | 2 | 11% | Growing |
| 2022Q4 | ₩619.1M | +18.0% | 17 | +6.3% | ₩36.4M | +11.0% | 1 | 0 | 24% | Growing |
| 2022Q3 | ₩679.6M | +13.2% | 16 | 0.0% | ₩42.5M | +13.2% | 0 | 0 | 25% | Growing |
| 2022Q2 | ₩688.1M | +8.4% | 16 | -11.1% | ₩43M | +22.0% | 0 | 0 | 25% | Mixed |
| 2022Q1 | ₩625.6M | +11.1% | 16 | 0.0% | ₩39.1M | +11.1% | 0 | 0 | 25% | Growing |
| 2021Q4 | ₩524.8M | — | 16 | — | ₩32.8M | — | 0 | 0 | 25% | — |
| 2021Q3 | ₩600.5M | — | 16 | — | ₩37.5M | — | 0 | 2 | 25% | — |
| 2021Q2 | ₩634.5M | — | 18 | — | ₩35.3M | — | 3 | 0 | 22% | — |
| 2021Q1 | ₩563M | — | 16 | — | ₩35.2M | — | 0 | 0 | 19% | — |
Area detail →every quarter since 2021, other industries, the boundary on the map
Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31
Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.
Meaning & limits
Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk.
Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series.