SEOUL COMMERCIAL AREA

봉원사 골목상권

서대문구신촌동· Area 112,347 m² · Area code 3110526 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

커피-음료 2025 Q4 · Seoul data

Estimated sales (quarter)₩52.2M▼ -26.3% YoY
Stores3±0.0% YoY
Sales per store₩17.4M▼ -26.3% YoY

Reading this area Against a year earlier, estimated sales -26.3%, stores 0.0% and sales per store -26.3% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +31.1%
Stores±0.0%
Sales per store▲ +31.1%
Market size
Estimated sales (quarter)
₩52.2M
vs 2024Q4
-26.3%
Estimated transactions
4,033
Per-store economics
Estimated sales per store
₩17.4M
vs a year ago
-26.3%
Per transaction
₩13K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩30.4M – ₩115.4M
20212022202320242025
₩39.8M₩52.2M
Stores3 – 3
20212022202320242025
33
Sales per store₩10.1M – ₩38.5M
20212022202320242025
₩13.3M₩17.4M
Openings0 – 0
20212022202320242025
00
Closings0 – 0
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -26.3%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
3
vs a year ago
0.0%
Franchise share
0% (0/3)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩69M₩52.2M
Stores 2024 Q1 → 2025 Q4
33
Sales per store 2024 Q1 → 2025 Q4
₩23M₩17.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1441%
  • 14–1725%
  • 17–2134%
  • 21–240%
Age
  • 10s11%
  • 20s70%
  • 30s5%
  • 40s2%
  • 50s9%
  • 60+3%
Weekday / weekend
  • Weekday99%
  • Weekend1%
Day of week
  • Mon24%
  • Tue19%
  • Wed23%
  • Thu18%
  • Fri15%
  • Sat1%
  • Sun0%
Gender
  • Male9%
  • Female91%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩52.2M-26.3%30.0%₩17.4M-26.3%000%Mixed
2025Q3₩41.2M-5.3%30.0%₩13.7M-5.3%000%Mixed
2025Q2₩66.5M-20.8%30.0%₩22.2M-20.8%000%Mixed
2025Q1₩42.9M-37.8%30.0%₩14.3M-37.8%000%Mixed
2024Q4₩70.8M-15.6%30.0%₩23.6M-15.6%000%Mixed
2024Q3₩43.5M-24.6%30.0%₩14.5M-24.6%000%Mixed
2024Q2₩83.9M-4.7%30.0%₩28M-4.7%000%Mixed
2024Q1₩69M-27.5%30.0%₩23M-27.5%000%Mixed
2023Q4₩83.9M-27.3%30.0%₩28M-27.3%000%Mixed
2023Q3₩57.7M-5.1%30.0%₩19.2M-5.1%000%Mixed
2023Q2₩88M+68.8%30.0%₩29.3M+68.8%000%Growing
2023Q1₩95.2M+153.1%30.0%₩31.7M+153.1%000%Growing
2022Q4₩115.4M+178.5%30.0%₩38.5M+178.5%000%Growing
2022Q3₩60.8M+100.2%30.0%₩20.3M+100.2%000%Growing
2022Q2₩52.1M+3.2%30.0%₩17.4M+3.2%000%Growing
2022Q1₩37.6M-5.5%30.0%₩12.5M-5.5%000%Mixed
2021Q4₩41.4M3₩13.8M000%
2021Q3₩30.4M3₩10.1M000%
2021Q2₩50.5M3₩16.8M000%
2021Q1₩39.8M3₩13.3M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.