SEOUL COMMERCIAL AREA

동교초등학교 골목상권

마포구망원2동· Area 101,027 m² · Area code 3110541 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

제과점 2025 Q4 · Seoul data

Estimated sales (quarter)₩85.2M▲ +34.6% YoY
Stores10▲ +25.0% YoY
Sales per store₩8.5M▲ +7.6% YoY

Reading this area Estimated sales rose 34.6% from a year earlier while stores were up 25.0%, so sales per store also rose 7.6%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -9.9%
Stores▲ +11.1%
Sales per store▼ -18.9%
Market size
Estimated sales (quarter)
₩85.2M
vs 2024Q4
+34.6%
Estimated transactions
7,656
Per-store economics
Estimated sales per store
₩8.5M
vs a year ago
+7.6%
Per transaction
₩11K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩56.5M – ₩263.9M
20212022202320242025
₩94.6M₩85.2M
Stores6 – 10
20212022202320242025
910
Sales per store₩6.3M – ₩40.1M
20212022202320242025
₩10.5M₩8.5M
Openings0 – 1
20212022202320242025
01
Closings0 – 2
20212022202320242025
00
Franchise share0% – 14%
20212022202320242025
11%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +34.6%, stores YoY +25.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
10
vs a year ago
+25.0%
Franchise share
0% (0/10)
Movement
Openings (rate)
1 (10%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩240.4M₩85.2M
Stores 2024 Q1 → 2025 Q4
610
Sales per store 2024 Q1 → 2025 Q4
₩40.1M₩8.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1121%
  • 11–1431%
  • 14–1727%
  • 17–2119%
  • 21–242%
Age
  • 10s0%
  • 20s8%
  • 30s25%
  • 40s34%
  • 50s21%
  • 60+12%
Weekday / weekend
  • Weekday56%
  • Weekend44%
Day of week
  • Mon5%
  • Tue14%
  • Wed11%
  • Thu11%
  • Fri15%
  • Sat23%
  • Sun21%
Gender
  • Male41%
  • Female59%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩85.2M+34.6%10+25.0%₩8.5M+7.6%100%Growing
2025Q3₩56.5M-1.7%9+28.6%₩6.3M-23.5%100%Possible crowding
2025Q2₩80.1M+27.3%8+14.3%₩10M+11.4%000%Growing
2025Q1₩63.3M-73.7%8+33.3%₩7.9M-80.2%000%Possible crowding
2024Q4₩63.3M-73.9%8+14.3%₩7.9M-77.2%100%Possible crowding
2024Q3₩57.5M-76.5%70.0%₩8.2M-76.5%000%Mixed
2024Q2₩62.9M-74.9%70.0%₩9M-74.9%100%Mixed
2024Q1₩240.4M-5.5%6-14.3%₩40.1M+10.2%010%Shrinking
2023Q4₩242.7M-7.4%7-12.5%₩34.7M+5.9%000%Shrinking
2023Q3₩245M-4.2%7-12.5%₩35M+9.5%000%Shrinking
2023Q2₩250.8M-5.0%7-12.5%₩35.8M+8.6%000%Shrinking
2023Q1₩254.5M+0.4%7-12.5%₩36.4M+14.7%010%Possible recovery
2022Q4₩262M+162.4%80.0%₩32.8M+162.4%000%Growing
2022Q3₩255.7M+163.7%8+14.3%₩32M+130.7%010%Growing
2022Q2₩263.9M+152.3%8-11.1%₩33M+183.8%1113%Mixed
2022Q1₩253.5M+168.0%8-11.1%₩31.7M+201.5%0013%Mixed
2021Q4₩99.9M8₩12.5M1013%
2021Q3₩97M7₩13.9M0214%
2021Q2₩104.6M9₩11.6M0011%
2021Q1₩94.6M9₩10.5M0011%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.