SEOUL COMMERCIAL AREA

연트럴파크(연남동주민센터) 골목상권

마포구연남동· Area 96,104 m² · Area code 3110562 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

제과점 2025 Q4 · Seoul data

Estimated sales (quarter)₩111.7M▼ -6.9% YoY
Stores17±0.0% YoY
Sales per store₩6.6M▼ -6.9% YoY

Reading this area Against a year earlier, estimated sales -6.9%, stores 0.0% and sales per store -6.9% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2024 Q2 → 2025 Q4
Estimated sales▲ +217.6%
Stores▼ -5.6%
Sales per store▲ +236.3%
Market size
Estimated sales (quarter)
₩111.7M
vs 2024Q4
-6.9%
Estimated transactions
5,876
Per-store economics
Estimated sales per store
₩6.6M
vs a year ago
-6.9%
Per transaction
₩19K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩35.2M – ₩120M
20212022202320242025
₩111.7M
Stores12 – 19
20212022202320242025
1217
Sales per store₩2M – ₩7.1M
20212022202320242025
₩6.6M
Openings0 – 5
20212022202320242025
00
Closings0 – 3
20212022202320242025
01
Franchise share5% – 13%
20212022202320242025
8%6%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -6.9%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
17
vs a year ago
0.0%
Franchise share
6% (1/17)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (6%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩111.7M
Stores 2024 Q1 → 2025 Q4
1517
Sales per store 2024 Q1 → 2025 Q4
₩6.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–113%
  • 11–1418%
  • 14–1739%
  • 17–2137%
  • 21–243%
Age
  • 10s3%
  • 20s41%
  • 30s29%
  • 40s16%
  • 50s9%
  • 60+3%
Weekday / weekend
  • Weekday58%
  • Weekend42%
Day of week
  • Mon10%
  • Tue10%
  • Wed13%
  • Thu12%
  • Fri13%
  • Sat24%
  • Sun18%
Gender
  • Male27%
  • Female73%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩111.7M-6.9%170.0%₩6.6M-6.9%016%Mixed
2025Q3₩102.1M-14.9%180.0%₩5.7M-14.9%016%Mixed
2025Q2₩116.2M+230.2%19+5.6%₩6.1M+212.8%205%Growing
2025Q1₩120M17+13.3%₩7.1M116%
2024Q4₩120M17+6.3%₩7.1M016%
2024Q3₩120M180.0%₩6.7M116%
2024Q2₩35.2M18-5.3%₩2M536%
2024Q115-11.8%1113%
2023Q416-11.1%026%
2023Q318-5.3%126%
2023Q219+18.8%315%
2023Q117+13.3%126%
2022Q418+20.0%016%
2022Q319+26.7%305%
2022Q216+23.1%106%
2022Q115+25.0%007%
2021Q415007%
2021Q315207%
2021Q213108%
2021Q112008%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.