SEOUL COMMERCIAL AREA

서강대역 1번 골목상권

마포구신수동· Area 148,225 m² · Area code 3110572 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩275.3M▲ +48.1% YoY
Stores10▲ +42.9% YoY
Sales per store₩27.5M▲ +3.6% YoY

Reading this area Estimated sales rose 48.1% from a year earlier while stores were up 42.9%, so sales per store also rose 3.6%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +255.0%
Stores▲ +11.1%
Sales per store▲ +219.5%
Market size
Estimated sales (quarter)
₩275.3M
vs 2024Q4
+48.1%
Estimated transactions
24,603
Per-store economics
Estimated sales per store
₩27.5M
vs a year ago
+3.6%
Per transaction
₩11K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩77.1M – ₩275.3M
20212022202320242025
₩77.6M₩275.3M
Stores6 – 10
20212022202320242025
910
Sales per store₩8.6M – ₩28.4M
20212022202320242025
₩8.6M₩27.5M
Openings0 – 3
20212022202320242025
11
Closings0 – 2
20212022202320242025
00
Franchise share10% – 17%
20212022202320242025
11%10%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +48.1%, stores YoY +42.9%.

Competition change stores, openings, closings, franchise
Competition
Stores
10
vs a year ago
+42.9%
Franchise share
10% (1/10)
Movement
Openings (rate)
1 (9%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩86.5M₩275.3M
Stores 2024 Q1 → 2025 Q4
810
Sales per store 2024 Q1 → 2025 Q4
₩10.8M₩27.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–061%
  • 06–114%
  • 11–1434%
  • 14–1719%
  • 17–2129%
  • 21–2412%
Age
  • 10s4%
  • 20s28%
  • 30s20%
  • 40s17%
  • 50s22%
  • 60+9%
Weekday / weekend
  • Weekday78%
  • Weekend22%
Day of week
  • Mon15%
  • Tue14%
  • Wed18%
  • Thu16%
  • Fri15%
  • Sat13%
  • Sun10%
Gender
  • Male60%
  • Female40%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩275.3M+48.1%10+42.9%₩27.5M+3.6%1010%Growing
2025Q3₩183.1M+10.0%9+12.5%₩20.3M-2.2%3011%Mixed
2025Q2₩170.6M-17.9%6-25.0%₩28.4M+9.5%0117%Shrinking
2025Q1₩149.2M+72.6%7-12.5%₩21.3M+97.3%0014%Mixed
2024Q4₩185.9M+97.5%7-12.5%₩26.6M+125.7%0114%Mixed
2024Q3₩166.4M+97.0%8+33.3%₩20.8M+47.7%0013%Growing
2024Q2₩207.8M+99.9%8+33.3%₩26M+49.9%2213%Growing
2024Q1₩86.5M-26.3%8+14.3%₩10.8M-35.5%0013%Possible crowding
2023Q4₩94.2M-35.3%8+33.3%₩11.8M-51.4%2013%Possible crowding
2023Q3₩84.5M-32.1%60.0%₩14.1M-32.1%1117%Mixed
2023Q2₩103.9M-24.7%60.0%₩17.3M-24.7%0117%Mixed
2023Q1₩117.3M-1.6%7+16.7%₩16.8M-15.7%1014%Possible crowding
2022Q4₩145.4M+5.0%6-14.3%₩24.2M+22.5%0017%Mixed
2022Q3₩124.5M+61.5%6-25.0%₩20.7M+115.3%0017%Mixed
2022Q2₩138.1M+20.1%6-33.3%₩23M+80.2%0017%Mixed
2022Q1₩119.2M+53.7%6-33.3%₩19.9M+130.6%0117%Mixed
2021Q4₩138.6M7₩19.8M0114%
2021Q3₩77.1M8₩9.6M0113%
2021Q2₩114.9M9₩12.8M0011%
2021Q1₩77.6M9₩8.6M1011%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.