SEOUL COMMERCIAL AREA

한겨레신문사 골목상권

마포구공덕동· Area 72,183 m² · Area code 3110588 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩621.1M▲ +48.2% YoY
Stores15▲ +25.0% YoY
Sales per store₩41.4M▲ +18.6% YoY

Reading this area Estimated sales rose 48.2% from a year earlier while stores were up 25.0%, so sales per store also rose 18.6%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +224.0%
Stores▲ +25.0%
Sales per store▲ +159.2%
Market size
Estimated sales (quarter)
₩621.1M
vs 2024Q4
+48.2%
Estimated transactions
11,020
Per-store economics
Estimated sales per store
₩41.4M
vs a year ago
+18.6%
Per transaction
₩56K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩179.1M – ₩674.5M
20212022202320242025
₩191.7M₩621.1M
Stores9 – 15
20212022202320242025
1215
Sales per store₩16M – ₩64.4M
20212022202320242025
₩16M₩41.4M
Openings0 – 3
20212022202320242025
11
Closings0 – 2
20212022202320242025
11
Franchise share0% – 11%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +48.2%, stores YoY +25.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
15
vs a year ago
+25.0%
Franchise share
0% (0/15)
Movement
Openings (rate)
1 (7%)
Closings (rate)
1 (7%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩518M₩621.1M
Stores 2024 Q1 → 2025 Q4
1115
Sales per store 2024 Q1 → 2025 Q4
₩47.1M₩41.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0612%
  • 06–110%
  • 11–1418%
  • 14–173%
  • 17–2128%
  • 21–2439%
Age
  • 10s0%
  • 20s18%
  • 30s44%
  • 40s15%
  • 50s13%
  • 60+9%
Weekday / weekend
  • Weekday73%
  • Weekend27%
Day of week
  • Mon11%
  • Tue12%
  • Wed19%
  • Thu15%
  • Fri17%
  • Sat16%
  • Sun11%
Gender
  • Male59%
  • Female41%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩621.1M+48.2%15+25.0%₩41.4M+18.6%110%Growing
2025Q3₩674.5M+78.5%14+40.0%₩48.2M+27.5%007%Growing
2025Q2₩617.5M+55.4%14+40.0%₩44.1M+11.0%327%Growing
2025Q1₩580.5M+12.1%13+18.2%₩44.7M-5.2%108%Competition inflow
2024Q4₩419.1M-23.0%12+20.0%₩34.9M-35.8%208%Possible crowding
2024Q3₩377.8M-16.7%100.0%₩37.8M-16.7%0010%Mixed
2024Q2₩397.3M-31.5%10+11.1%₩39.7M-38.3%1210%Possible crowding
2024Q1₩518M-8.2%11+22.2%₩47.1M-24.9%109%Possible crowding
2023Q4₩543.9M+33.5%100.0%₩54.4M+33.5%1110%Growing
2023Q3₩453.5M+54.4%10-9.1%₩45.3M+69.9%1010%Mixed
2023Q2₩579.9M+145.9%9-18.2%₩64.4M+200.6%0011%Mixed
2023Q1₩564.3M+215.1%9-18.2%₩62.7M+285.1%1111%Mixed
2022Q4₩407.5M+63.9%10-9.1%₩40.8M+80.3%120%Mixed
2022Q3₩293.6M+0.5%11-8.3%₩26.7M+9.7%000%Possible recovery
2022Q2₩235.8M-13.9%11-8.3%₩21.4M-6.1%000%Shrinking
2022Q1₩179.1M-6.5%11-8.3%₩16.3M+1.9%000%Shrinking
2021Q4₩248.6M11₩22.6M010%
2021Q3₩292.1M12₩24.3M000%
2021Q2₩273.9M12₩22.8M110%
2021Q1₩191.7M12₩16M110%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.