SEOUL COMMERCIAL AREA

삼전역 1번 Neighbourhood area

Songpa-gu (송파구) 잠실본동· Area 245,561 m² · Area code 3111004 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

화초 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores6▼ -14.3% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q3 → 2023 Q4
Estimated sales▼ -89.8%
Stores▼ -12.5%
Sales per store▼ -88.4%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩541K – ₩18.1M
20212022202320242025
Stores6 – 9
20212022202320242025
76
Sales per store₩77K – ₩2.3M
20212022202320242025
Openings0 – 3
20212022202320242025
01
Closings0 – 2
20212022202320242025
01
Franchise share11% – 22%
20212022202320242025
14%17%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY -14.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
6
vs a year ago
-14.3%
Franchise share
17% (1/6)
Movement
Openings (rate)
1 (14%)
Closings (rate)
1 (14%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
Stores 2024 Q1 → 2025 Q4
76
Sales per store 2024 Q1 → 2025 Q4

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–14100%
  • 14–170%
  • 17–210%
  • 21–240%
Age
  • 10s0%
  • 20s27%
  • 30s73%
  • 40s0%
  • 50s0%
  • 60+0%
Weekday / weekend
  • Weekday0%
  • Weekend100%
Day of week
  • Mon0%
  • Tue0%
  • Wed0%
  • Thu0%
  • Fri0%
  • Sat0%
  • Sun100%
Gender
  • Male27%
  • Female73%

Each split's share of estimated sales in 2023 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q46-14.3%1117%
2025Q36-14.3%0117%
2025Q270.0%0014%
2025Q170.0%0014%
2024Q470.0%0014%
2024Q370.0%0014%
2024Q270.0%0014%
2024Q17-12.5%0014%
2023Q4₩541K-81.0%7-22.2%₩77K-75.6%0014%Sales↓ · Stores↓ · Per store↓
2023Q3₩1.9M-0.3%7-12.5%₩272K+13.9%0014%Sales→ · Stores↓ · Per store↑
2023Q2₩7.7M+14.0%7-12.5%₩1.1M+30.3%0114%Sales↑ · Stores↓ · Per store↑
2023Q1₩1.6M-25.2%8-11.1%₩201K-15.8%0113%Sales↓ · Stores↓ · Per store↓
2022Q4₩2.9M-84.2%9+12.5%₩317K-86.0%1011%Sales↓ · Stores↑ · Per store↓
2022Q3₩1.9M-64.2%80.0%₩239K-64.2%0013%Sales↓ · Stores→ · Per store↓
2022Q2₩6.7M8+14.3%₩840K0213%
2022Q1₩2.2M9+28.6%₩239K3122%
2021Q4₩18.1M8₩2.3M0013%
2021Q3₩5.3M8₩666K1013%
2021Q270014%
2021Q170014%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2023-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.