SEOUL COMMERCIAL AREA

송파나루역 2번 골목상권

송파구방이2동· Area 72,714 m² · Area code 3111014 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩68.5M▼ -42.7% YoY
Stores2▼ -50.0% YoY
Sales per store₩34.2M▲ +14.6% YoY

Reading this area Estimated sales fell 42.7% from a year earlier and stores fell 50.0%. Sales per store are up 14.6%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -54.6%
Stores▼ -75.0%
Sales per store▲ +81.5%
Market size
Estimated sales (quarter)
₩68.5M
vs 2024Q4
-42.7%
Estimated transactions
2,131
Per-store economics
Estimated sales per store
₩34.2M
vs a year ago
+14.6%
Per transaction
₩32K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩55.1M – ₩195.8M
20212022202320242025
₩150.9M₩68.5M
Stores2 – 8
20212022202320242025
82
Sales per store₩11M – ₩89M
20212022202320242025
₩18.9M₩34.2M
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
02
Franchise share0% – 100%
20212022202320242025
0%100%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -42.7%, stores YoY -50.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
2
vs a year ago
-50.0%
Franchise share
100% (2/2)
Movement
Openings (rate)
0 (0%)
Closings (rate)
2 (50%)
Net store change
−2
Estimated sales 2024 Q1 → 2025 Q4
₩195.8M₩68.5M
Stores 2024 Q1 → 2025 Q4
42
Sales per store 2024 Q1 → 2025 Q4
₩48.9M₩34.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–061%
  • 06–110%
  • 11–1415%
  • 14–177%
  • 17–2136%
  • 21–2440%
Age
  • 10s1%
  • 20s26%
  • 30s36%
  • 40s19%
  • 50s7%
  • 60+11%
Weekday / weekend
  • Weekday63%
  • Weekend37%
Day of week
  • Mon9%
  • Tue12%
  • Wed11%
  • Thu12%
  • Fri18%
  • Sat23%
  • Sun15%
Gender
  • Male65%
  • Female35%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩68.5M-42.7%2-50.0%₩34.2M+14.6%02100%Shrinking
2025Q3₩83.1M-24.7%40.0%₩20.8M-24.7%0050%Mixed
2025Q2₩98.6M-43.5%40.0%₩24.6M-43.5%0050%Mixed
2025Q1₩103.4M-47.2%40.0%₩25.9M-47.2%0050%Mixed
2024Q4₩119.5M-32.9%4+100.0%₩29.9M-66.5%0050%Possible crowding
2024Q3₩110.4M-8.5%4+33.3%₩27.6M-31.3%0050%Possible crowding
2024Q2₩174.6M+62.2%4-20.0%₩43.7M+102.8%0050%Mixed
2024Q1₩195.8M+255.6%4-20.0%₩48.9M+344.5%2050%Mixed
2023Q4₩178M+71.6%2-60.0%₩89M+328.9%21100%Mixed
2023Q3₩120.5M-15.8%3-50.0%₩40.2M+68.4%020%Shrinking
2023Q2₩107.6M-43.5%5-16.7%₩21.5M-32.2%000%Shrinking
2023Q1₩55.1M-59.7%5-16.7%₩11M-51.6%110%Shrinking
2022Q4₩103.8M-27.7%5-16.7%₩20.8M-13.2%010%Shrinking
2022Q3₩143.1M+40.2%60.0%₩23.9M+40.2%000%Growing
2022Q2₩190.5M+20.2%6-14.3%₩31.7M+40.3%000%Mixed
2022Q1₩136.6M-9.5%6-25.0%₩22.8M+20.7%000%Shrinking
2021Q4₩143.5M6₩23.9M000%
2021Q3₩102.1M6₩17M010%
2021Q2₩158.4M7₩22.6M010%
2021Q1₩150.9M8₩18.9M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.