SEOUL COMMERCIAL AREA

회현역 발달상권

중구회현동· Area 106,867 m² · Area code 3120024 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,108.2M▼ -9.3% YoY
Stores7▼ -12.5% YoY
Sales per store₩158.3M▲ +3.7% YoY

Reading this area Estimated sales fell 9.3% from a year earlier and stores fell 12.5%. Sales per store are up 3.7%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +97.7%
Stores±0.0%
Sales per store▲ +97.7%
Market size
Estimated sales (quarter)
₩1,108.2M
vs 2024Q4
-9.3%
Estimated transactions
69,036
Per-store economics
Estimated sales per store
₩158.3M
vs a year ago
+3.7%
Per transaction
₩16K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩560.5M – ₩1,294.7M
20212022202320242025
₩560.5M₩1,108.2M
Stores7 – 10
20212022202320242025
77
Sales per store₩80.1M – ₩158.3M
20212022202320242025
₩80.1M₩158.3M
Openings0 – 1
20212022202320242025
10
Closings0 – 1
20212022202320242025
01
Franchise share10% – 29%
20212022202320242025
29%14%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -9.3%, stores YoY -12.5%.

Competition change stores, openings, closings, franchise
Competition
Stores
7
vs a year ago
-12.5%
Franchise share
14% (1/7)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (13%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩1,173.3M₩1,108.2M
Stores 2024 Q1 → 2025 Q4
97
Sales per store 2024 Q1 → 2025 Q4
₩130.4M₩158.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–063%
  • 06–1115%
  • 11–1434%
  • 14–1713%
  • 17–2123%
  • 21–2412%
Age
  • 10s0%
  • 20s9%
  • 30s24%
  • 40s25%
  • 50s27%
  • 60+15%
Weekday / weekend
  • Weekday89%
  • Weekend11%
Day of week
  • Mon16%
  • Tue17%
  • Wed21%
  • Thu18%
  • Fri18%
  • Sat6%
  • Sun5%
Gender
  • Male59%
  • Female41%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,108.2M-9.3%7-12.5%₩158.3M+3.7%0114%Shrinking
2025Q3₩989.6M-1.0%8-11.1%₩123.7M+11.4%0013%Possible recovery
2025Q2₩1,110.7M-5.8%8-20.0%₩138.8M+17.8%0113%Shrinking
2025Q1₩1,035.2M-11.8%90.0%₩115M-11.8%1011%Mixed
2024Q4₩1,221.4M-5.7%8-11.1%₩152.7M+6.1%0113%Shrinking
2024Q3₩999.6M-15.6%90.0%₩111.1M-15.6%0111%Mixed
2024Q2₩1,178.8M-6.8%10+11.1%₩117.9M-16.1%1110%Possible crowding
2024Q1₩1,173.3M+6.2%9+12.5%₩130.4M-5.6%0022%Competition inflow
2023Q4₩1,294.7M+5.1%9+12.5%₩143.9M-6.6%0022%Competition inflow
2023Q3₩1,184M+17.9%9+28.6%₩131.6M-8.3%0022%Competition inflow
2023Q2₩1,264.4M+28.5%9+12.5%₩140.5M+14.3%1022%Growing
2023Q1₩1,104.4M+50.9%80.0%₩138.1M+50.9%0025%Growing
2022Q4₩1,232M+32.0%80.0%₩154M+32.0%1025%Growing
2022Q3₩1,004.1M+51.5%7-12.5%₩143.4M+73.1%0129%Mixed
2022Q2₩983.7M+8.3%80.0%₩123M+8.3%0025%Growing
2022Q1₩731.8M+30.6%8+14.3%₩91.5M+14.3%0025%Growing
2021Q4₩933.5M8₩116.7M0025%
2021Q3₩663M8₩82.9M0025%
2021Q2₩908M8₩113.5M1025%
2021Q1₩560.5M7₩80.1M1029%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.