SEOUL COMMERCIAL AREA

마포역 발달상권

마포구용강동· Area 136,724 m² · Area code 3120106 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

반찬가게 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores27▲ +8.0% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2024 Q4
Estimated sales▲ +76.3%
Stores▲ +25.0%
Sales per store▲ +41.1%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩8.7M – ₩819.5M
20212022202320242025
₩65.8M
Stores20 – 27
20212022202320242025
2027
Sales per store₩348K – ₩41M
20212022202320242025
₩3.3M
Openings0 – 2
20212022202320242025
02
Closings0 – 1
20212022202320242025
00
Franchise share0% – 4%
20212022202320242025
0%4%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY +8.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
27
vs a year ago
+8.0%
Franchise share
4% (1/27)
Movement
Openings (rate)
2 (7%)
Closings (rate)
0 (0%)
Net store change
+2
Estimated sales 2024 Q1 → 2025 Q4
₩8.7M
Stores 2024 Q1 → 2025 Q4
2527
Sales per store 2024 Q1 → 2025 Q4
₩348K

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–140%
  • 14–170%
  • 17–210%
  • 21–24100%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s100%
  • 50s0%
  • 60+0%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon0%
  • Tue100%
  • Wed0%
  • Thu0%
  • Fri0%
  • Sat0%
  • Sun0%
Gender
  • Male100%
  • Female0%

Each split's share of estimated sales in 2024 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q427+8.0%204%
2025Q326+4.0%210%
2025Q225-3.8%010%
2025Q126+4.0%210%
2024Q4₩116M-61.2%25+4.2%₩4.6M-62.8%000%Possible crowding
2024Q3₩221.5M-3.1%25+8.7%₩8.9M-10.8%010%Possible crowding
2024Q2₩87M-54.2%26+13.0%₩3.3M-59.5%100%Possible crowding
2024Q1₩8.7M-85.0%25+8.7%₩348K-86.2%100%Possible crowding
2023Q4₩299.5M+25.2%24+9.1%₩12.5M+14.8%100%Growing
2023Q3₩228.5M23+9.5%₩9.9M000%
2023Q2₩190M-69.1%23+9.5%₩8.3M-71.8%000%Possible crowding
2023Q1₩58M-60.2%23+15.0%₩2.5M-65.4%100%Possible crowding
2022Q4₩239.1M-45.9%22+10.0%₩10.9M-50.8%100%Possible crowding
2022Q321+5.0%000%
2022Q2₩615.3M-24.9%21+5.0%₩29.3M-28.5%100%Possible crowding
2022Q1₩145.7M+121.3%200.0%₩7.3M+121.3%000%Growing
2021Q4₩441.6M20₩22.1M110%
2021Q3₩385.1M20₩19.3M000%
2021Q2₩819.5M20₩41M000%
2021Q1₩65.8M20₩3.3M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2024-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.