SEOUL COMMERCIAL AREA

공덕역(공덕오거리) 발달상권

마포구도화동· Area 192,218 m² · Area code 3120107 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

반찬가게 2025 Q4 · Seoul data

Estimated sales (quarter)₩9.8M▼ -88.7% YoY
Stores18▲ +12.5% YoY
Sales per store₩546K▼ -89.9% YoY

Reading this area Stores rose 12.5% from a year earlier while estimated sales stayed about the same (-88.7%), so sales per store fell 89.9%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -86.1%
Stores▼ -14.3%
Sales per store▼ -83.8%
Market size
Estimated sales (quarter)
₩9.8M
vs 2024Q4
-88.7%
Estimated transactions
246
Per-store economics
Estimated sales per store
₩546K
vs a year ago
-89.9%
Per transaction
₩40K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩9.8M – ₩1,280.9M
20212022202320242025
₩70.9M₩9.8M
Stores16 – 21
20212022202320242025
2118
Sales per store₩546K – ₩71.2M
20212022202320242025
₩3.4M₩546K
Openings0 – 1
20212022202320242025
01
Closings0 – 2
20212022202320242025
00
Franchise share0% – 6%
20212022202320242025
0%6%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -88.7%, stores YoY +12.5%.

Competition change stores, openings, closings, franchise
Competition
Stores
18
vs a year ago
+12.5%
Franchise share
6% (1/18)
Movement
Openings (rate)
1 (5%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩1,280.9M₩9.8M
Stores 2024 Q1 → 2025 Q4
1818
Sales per store 2024 Q1 → 2025 Q4
₩71.2M₩546K

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–14100%
  • 14–170%
  • 17–210%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s100%
  • 50s0%
  • 60+0%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon0%
  • Tue0%
  • Wed100%
  • Thu0%
  • Fri0%
  • Sat0%
  • Sun0%
Gender
  • Male0%
  • Female100%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩9.8M-88.7%18+12.5%₩546K-89.9%106%Possible crowding
2025Q3₩78.4M-42.2%17-5.6%₩4.6M-38.8%006%Shrinking
2025Q2₩70.2M-32.7%17-5.6%₩4.1M-28.7%106%Shrinking
2025Q1₩51.8M-96.0%16-11.1%₩3.2M-95.4%006%Shrinking
2024Q4₩86.7M-5.4%16-11.1%₩5.4M+6.5%126%Shrinking
2024Q3₩135.6M-69.6%180.0%₩7.5M-69.6%000%Mixed
2024Q2₩104.4M-16.5%180.0%₩5.8M-16.5%110%Mixed
2024Q1₩1,280.9M+943.0%180.0%₩71.2M+943.0%000%Growing
2023Q4₩91.6M-56.5%18-5.3%₩5.1M-54.1%000%Shrinking
2023Q3₩445.8M+1771.1%18-5.3%₩24.8M+1875.1%000%Mixed
2023Q2₩125M+441.5%18-5.3%₩6.9M+471.6%000%Mixed
2023Q1₩122.8M+254.6%180.0%₩6.8M+254.6%010%Growing
2022Q4₩210.7M+555.0%19+5.6%₩11.1M+520.5%000%Growing
2022Q3₩23.8M-49.5%19-5.0%₩1.3M-46.8%000%Shrinking
2022Q2₩23.1M-91.0%19-5.0%₩1.2M-90.5%100%Shrinking
2022Q1₩34.6M-51.1%18-14.3%₩1.9M-43.0%000%Shrinking
2021Q4₩32.2M18₩1.8M020%
2021Q3₩47.2M20₩2.4M110%
2021Q2₩256.4M20₩12.8M010%
2021Q1₩70.9M21₩3.4M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.