SEOUL COMMERCIAL AREA

영중로 발달상권

영등포구영등포동· Area 92,713 m² · Area code 3120144 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반교습학원 2025 Q4 · Seoul data

Estimated sales (quarter)₩15.7M▲ +139.8% YoY
Stores4▼ -20.0% YoY
Sales per store₩3.9M▲ +199.8% YoY

Reading this area Against a year earlier, estimated sales +139.8%, stores -20.0% and sales per store +199.8% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -70.3%
Stores±0.0%
Sales per store▼ -70.3%
Market size
Estimated sales (quarter)
₩15.7M
vs 2024Q4
+139.8%
Estimated transactions
46
Per-store economics
Estimated sales per store
₩3.9M
vs a year ago
+199.8%
Per transaction
₩341K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩6.5M – ₩346.9M
20212022202320242025
₩52.8M₩15.7M
Stores4 – 6
20212022202320242025
44
Sales per store₩1.3M – ₩69.4M
20212022202320242025
₩13.2M₩3.9M
Openings0 – 2
20212022202320242025
00
Closings0 – 1
20212022202320242025
01
Franchise share33% – 60%
20212022202320242025
50%50%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +139.8%, stores YoY -20.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
-20.0%
Franchise share
50% (2/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (17%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩31.1M₩15.7M
Stores 2024 Q1 → 2025 Q4
64
Sales per store 2024 Q1 → 2025 Q4
₩5.2M₩3.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1123%
  • 11–1440%
  • 14–1737%
  • 17–210%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s21%
  • 50s79%
  • 60+0%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon23%
  • Tue40%
  • Wed30%
  • Thu0%
  • Fri7%
  • Sat0%
  • Sun0%
Gender
  • Male76%
  • Female24%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩15.7M+139.8%4-20.0%₩3.9M+199.8%0150%Mixed
2025Q3₩28.5M+154.3%50.0%₩5.7M+154.3%0040%Growing
2025Q2₩32.2M+27.7%50.0%₩6.4M+27.7%0040%Growing
2025Q1₩75.3M+142.2%5-16.7%₩15.1M+190.6%0040%Mixed
2024Q4₩6.5M-86.3%5-16.7%₩1.3M-83.5%0040%Shrinking
2024Q3₩11.2M-95.1%5-16.7%₩2.2M-94.2%0040%Shrinking
2024Q2₩25.2M-89.0%50.0%₩5M-89.0%0140%Mixed
2024Q1₩31.1M-84.0%6+20.0%₩5.2M-86.6%0033%Possible crowding
2023Q4₩47.7M-86.3%6+20.0%₩7.9M-88.5%0133%Possible crowding
2023Q3₩230.9M-29.7%6+20.0%₩38.5M-41.4%1050%Possible crowding
2023Q2₩229.8M-14.2%50.0%₩46M-14.2%0060%Mixed
2023Q1₩193.9M-32.9%50.0%₩38.8M-32.9%0060%Mixed
2022Q4₩346.9M+66.4%50.0%₩69.4M+66.4%0060%Growing
2022Q3₩328.3M+38.1%50.0%₩65.7M+38.1%0060%Growing
2022Q2₩268M+39.3%50.0%₩53.6M+39.3%0060%Growing
2022Q1₩288.9M+447.2%5+25.0%₩57.8M+337.7%0060%Growing
2021Q4₩208.4M5₩41.7M0060%
2021Q3₩237.8M5₩47.6M0060%
2021Q2₩192.4M5₩38.5M2060%
2021Q1₩52.8M4₩13.2M0050%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.