SEOUL COMMERCIAL AREA

영등포역(영등포) Developed area

Yeongdeungpo-gu (영등포구) 영등포동· Area 404,780 m² · Area code 3120145 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

양식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩4,832.7M▲ +46.3% YoY
Stores31▼ -3.1% YoY
Sales per store₩155.9M▲ +51.1% YoY

Reading this area Against a year earlier, estimated sales +46.3%, stores -3.1% and sales per store +51.1% do not read in one direction. (vs a year earlier: Sales↑ · Stores↓ · Per store↑)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +19.8%
Stores▲ +10.7%
Sales per store▲ +8.2%
Market size
Estimated sales (quarter)
₩4,832.7M
vs 2024Q4
+46.3%
Estimated transactions
94,743
Per-store economics
Estimated sales per store
₩155.9M
vs a year ago
+51.1%
Per transaction
₩51K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩3,243.6M – ₩4,832.7M
20212022202320242025
₩4,034.3M₩4,832.7M
Stores27 – 34
20212022202320242025
2831
Sales per store₩98.1M – ₩155.9M
20212022202320242025
₩144.1M₩155.9M
Openings0 – 3
20212022202320242025
11
Closings0 – 3
20212022202320242025
02
Franchise share12% – 29%
20212022202320242025
21%16%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +46.3%, stores YoY -3.1%.

Competition change stores, openings, closings, franchise
Competition
Stores
31
vs a year ago
-3.1%
Franchise share
16% (5/31)
Movement
Openings (rate)
1 (3%)
Closings (rate)
2 (6%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩3,990.5M₩4,832.7M
Stores 2024 Q1 → 2025 Q4
3031
Sales per store 2024 Q1 → 2025 Q4
₩133M₩155.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–111%
  • 11–1423%
  • 14–1728%
  • 17–2141%
  • 21–246%
Age
  • 10s0%
  • 20s15%
  • 30s33%
  • 40s24%
  • 50s16%
  • 60+11%
Weekday / weekend
  • Weekday55%
  • Weekend45%
Day of week
  • Mon8%
  • Tue9%
  • Wed12%
  • Thu13%
  • Fri13%
  • Sat23%
  • Sun22%
Gender
  • Male53%
  • Female47%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩4,832.7M+46.3%31-3.1%₩155.9M+51.1%1216%Sales↑ · Stores↓ · Per store↑
2025Q3₩4,130.1M+17.6%32+6.7%₩129.1M+10.3%0213%Sales↑ · Stores↑ · Per store↑
2025Q2₩3,336.8M-2.9%34+13.3%₩98.1M-14.3%1012%Sales→ · Stores↑ · Per store↓
2025Q1₩3,537.1M-11.4%33+10.0%₩107.2M-19.4%1012%Sales↓ · Stores↑ · Per store↓
2024Q4₩3,302.2M-23.2%32+6.7%₩103.2M-28.0%2013%Sales↓ · Stores↑ · Per store↓
2024Q3₩3,510.7M-13.1%30+3.4%₩117M-16.0%0113%Sales↓ · Stores↑ · Per store↓
2024Q2₩3,435.6M-7.1%30+3.4%₩114.5M-10.2%1217%Sales↓ · Stores↑ · Per store↓
2024Q1₩3,990.5M-6.7%30+3.4%₩133M-9.9%0020%Sales↓ · Stores↑ · Per store↓
2023Q4₩4,301.1M-0.8%30+7.1%₩143.4M-7.4%1020%Sales→ · Stores↑ · Per store↓
2023Q3₩4,041.9M-3.3%29+3.6%₩139.4M-6.6%0221%Sales↓ · Stores↑ · Per store↓
2023Q2₩3,696.8M+5.6%290.0%₩127.5M+5.6%1128%Sales↑ · Stores→ · Per store↑
2023Q1₩4,279.1M+31.9%29+3.6%₩147.6M+27.4%1028%Sales↑ · Stores↑ · Per store↑
2022Q4₩4,335.5M+4.7%28-3.4%₩154.8M+8.4%2229%Sales↑ · Stores↓ · Per store↑
2022Q3₩4,180.2M+21.9%28+3.7%₩149.3M+17.5%1229%Sales↑ · Stores↑ · Per store↑
2022Q2₩3,499.5M-11.3%29+3.6%₩120.7M-14.3%1028%Sales↓ · Stores↑ · Per store↓
2022Q1₩3,243.6M-19.6%280.0%₩115.8M-19.6%3329%Sales↓ · Stores→ · Per store↓
2021Q4₩4,141.7M29₩142.8M2024%
2021Q3₩3,429.4M27₩127M1126%
2021Q2₩3,944.5M28₩140.9M1121%
2021Q1₩4,034.3M28₩144.1M1021%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.