SEOUL COMMERCIAL AREA

영등포역(영등포) 발달상권

영등포구영등포동· Area 404,780 m² · Area code 3120145 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

반찬가게 2025 Q4 · Seoul data

Estimated sales (quarter)₩7,817.8M▼ -28.8% YoY
Stores20▼ -4.8% YoY
Sales per store₩390.9M▼ -25.2% YoY

Reading this area Estimated sales fell 28.8% from a year earlier and stores fell 4.8%. Sales per store are down 25.2%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -32.0%
Stores▼ -9.1%
Sales per store▼ -25.2%
Market size
Estimated sales (quarter)
₩7,817.8M
vs 2024Q4
-28.8%
Estimated transactions
39,461
Per-store economics
Estimated sales per store
₩390.9M
vs a year ago
-25.2%
Per transaction
₩198K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩7,817.8M – ₩14,570.7M
20212022202320242025
₩11,491.8M₩7,817.8M
Stores20 – 23
20212022202320242025
2220
Sales per store₩390.9M – ₩693.8M
20212022202320242025
₩522.4M₩390.9M
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
11
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -28.8%, stores YoY -4.8%.

Competition change stores, openings, closings, franchise
Competition
Stores
20
vs a year ago
-4.8%
Franchise share
0% (0/20)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (5%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩10,890.9M₩7,817.8M
Stores 2024 Q1 → 2025 Q4
2220
Sales per store 2024 Q1 → 2025 Q4
₩495M₩390.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1173%
  • 11–1416%
  • 14–1710%
  • 17–210%
  • 21–240%
Age
  • 10s0%
  • 20s1%
  • 30s0%
  • 40s2%
  • 50s27%
  • 60+71%
Weekday / weekend
  • Weekday85%
  • Weekend15%
Day of week
  • Mon16%
  • Tue24%
  • Wed19%
  • Thu20%
  • Fri8%
  • Sat15%
  • Sun0%
Gender
  • Male72%
  • Female28%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩7,817.8M-28.8%20-4.8%₩390.9M-25.2%010%Shrinking
2025Q3₩8,575.9M-18.1%21-4.5%₩408.4M-14.2%000%Shrinking
2025Q2₩8,274.8M-43.2%210.0%₩394M-43.2%010%Mixed
2025Q1₩11,029.2M+1.3%220.0%₩501.3M+1.3%100%Mixed
2024Q4₩10,979.7M-3.7%21-8.7%₩522.8M+5.4%120%Shrinking
2024Q3₩10,468.6M-19.0%220.0%₩475.8M-19.0%100%Mixed
2024Q2₩14,570.7M+43.6%210.0%₩693.8M+43.6%010%Growing
2024Q1₩10,890.9M-8.6%220.0%₩495M-8.6%010%Mixed
2023Q4₩11,404.9M-4.0%23+4.5%₩495.9M-8.2%100%Possible crowding
2023Q3₩12,920.9M+1.6%220.0%₩587.3M+1.6%100%Mixed
2023Q2₩10,144.5M-25.5%21-4.5%₩483.1M-22.0%120%Shrinking
2023Q1₩11,910.1M+12.4%220.0%₩541.4M+12.4%000%Growing
2022Q4₩11,879.4M+6.2%22+4.8%₩540M+1.4%000%Mixed
2022Q3₩12,722M+27.5%220.0%₩578.3M+27.5%000%Growing
2022Q2₩13,621M+42.9%220.0%₩619.1M+42.9%000%Growing
2022Q1₩10,600.1M-7.8%220.0%₩481.8M-7.8%100%Mixed
2021Q4₩11,183.1M21₩532.5M010%
2021Q3₩9,980.3M22₩453.6M110%
2021Q2₩9,531.9M22₩433.3M000%
2021Q1₩11,491.8M22₩522.4M010%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.