SEOUL COMMERCIAL AREA

영등포역(영등포) 발달상권

영등포구영등포동· Area 404,780 m² · Area code 3120145 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

치킨전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,498.5M▲ +0.6% YoY
Stores3±0.0% YoY
Sales per store₩499.5M▲ +0.6% YoY

Reading this area Against a year earlier, estimated sales +0.6%, stores 0.0% and sales per store +0.6% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +322.0%
Stores▼ -40.0%
Sales per store▲ +603.3%
Market size
Estimated sales (quarter)
₩1,498.5M
vs 2024Q4
+0.6%
Estimated transactions
26,300
Per-store economics
Estimated sales per store
₩499.5M
vs a year ago
+0.6%
Per transaction
₩57K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩355.1M – ₩1,650.5M
20212022202320242025
₩355.1M₩1,498.5M
Stores3 – 6
20212022202320242025
53
Sales per store₩66.1M – ₩504.3M
20212022202320242025
₩71M₩499.5M
Openings0 – 2
20212022202320242025
11
Closings0 – 2
20212022202320242025
12
Franchise share117% – 300%
20212022202320242025
160%267%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +0.6%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
3
vs a year ago
0.0%
Franchise share
267% (8/3)
Movement
Openings (rate)
1 (9%)
Closings (rate)
2 (18%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩1,650.5M₩1,498.5M
Stores 2024 Q1 → 2025 Q4
43
Sales per store 2024 Q1 → 2025 Q4
₩412.6M₩499.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0619%
  • 06–110%
  • 11–140%
  • 14–172%
  • 17–2127%
  • 21–2452%
Age
  • 10s0%
  • 20s17%
  • 30s38%
  • 40s21%
  • 50s13%
  • 60+11%
Weekday / weekend
  • Weekday54%
  • Weekend46%
Day of week
  • Mon6%
  • Tue9%
  • Wed9%
  • Thu10%
  • Fri20%
  • Sat30%
  • Sun16%
Gender
  • Male70%
  • Female30%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,498.5M+0.6%30.0%₩499.5M+0.6%12267%Mixed
2025Q3₩1,484.1M-0.0%30.0%₩494.7M-0.0%00300%Mixed
2025Q2₩1,396.8M-7.7%30.0%₩465.6M-7.7%01300%Mixed
2025Q1₩1,476.5M-10.5%40.0%₩369.1M-10.5%10225%Mixed
2024Q4₩1,489.8M-9.6%3-25.0%₩496.6M+20.5%00300%Shrinking
2024Q3₩1,484.6M-9.1%3-25.0%₩494.9M+21.2%00300%Shrinking
2024Q2₩1,512.8M-7.9%3-25.0%₩504.3M+22.8%01300%Shrinking
2024Q1₩1,650.5M+14.6%40.0%₩412.6M+14.6%00225%Growing
2023Q4₩1,648.7M+1.9%40.0%₩412.2M+1.9%21225%Mixed
2023Q3₩1,633.4M+19.0%40.0%₩408.3M+19.0%00200%Growing
2023Q2₩1,643.1M+151.5%40.0%₩410.8M+151.5%00200%Growing
2023Q1₩1,439.8M+195.6%4-20.0%₩359.9M+269.5%10200%Mixed
2022Q4₩1,617.4M+160.5%4-20.0%₩404.3M+225.6%01175%Mixed
2022Q3₩1,373M+246.4%4-33.3%₩343.3M+419.5%10200%Mixed
2022Q2₩653.2M+59.1%4-33.3%₩163.3M+138.6%01175%Mixed
2022Q1₩487.1M+37.2%50.0%₩97.4M+37.2%00140%Growing
2021Q4₩620.9M5₩124.2M02140%
2021Q3₩396.4M6₩66.1M10133%
2021Q2₩410.6M6₩68.4M11117%
2021Q1₩355.1M5₩71M11160%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.