SEOUL COMMERCIAL AREA

보라매역 발달상권

동작구대방동· Area 93,027 m² · Area code 3120147 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩3,720.5M▼ -4.7% YoY
Stores19▲ +5.6% YoY
Sales per store₩195.8M▼ -9.7% YoY

Reading this area Stores rose 5.6% from a year earlier while estimated sales stayed about the same (-4.7%), so sales per store fell 9.7%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +34.2%
Stores▼ -17.4%
Sales per store▲ +62.5%
Market size
Estimated sales (quarter)
₩3,720.5M
vs 2024Q4
-4.7%
Estimated transactions
88,682
Per-store economics
Estimated sales per store
₩195.8M
vs a year ago
-9.7%
Per transaction
₩42K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩2,772.1M – ₩4,352.7M
20212022202320242025
₩2,772.1M₩3,720.5M
Stores17 – 23
20212022202320242025
2319
Sales per store₩120.5M – ₩241.8M
20212022202320242025
₩120.5M₩195.8M
Openings0 – 2
20212022202320242025
10
Closings0 – 3
20212022202320242025
00
Franchise share26% – 41%
20212022202320242025
35%32%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -4.7%, stores YoY +5.6%.

Competition change stores, openings, closings, franchise
Competition
Stores
19
vs a year ago
+5.6%
Franchise share
32% (6/19)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩3,741.9M₩3,720.5M
Stores 2024 Q1 → 2025 Q4
1719
Sales per store 2024 Q1 → 2025 Q4
₩220.1M₩195.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–061%
  • 06–115%
  • 11–1428%
  • 14–1713%
  • 17–2144%
  • 21–2410%
Age
  • 10s0%
  • 20s6%
  • 30s16%
  • 40s19%
  • 50s24%
  • 60+34%
Weekday / weekend
  • Weekday70%
  • Weekend30%
Day of week
  • Mon11%
  • Tue15%
  • Wed16%
  • Thu14%
  • Fri14%
  • Sat16%
  • Sun14%
Gender
  • Male67%
  • Female33%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩3,720.5M-4.7%19+5.6%₩195.8M-9.7%0032%Possible crowding
2025Q3₩3,827.9M+1.4%19+11.8%₩201.5M-9.3%1032%Possible crowding
2025Q2₩3,649.5M-6.8%18+5.9%₩202.7M-12.0%0133%Possible crowding
2025Q1₩3,458.6M-7.6%18+5.9%₩192.1M-12.7%2139%Possible crowding
2024Q4₩3,903.2M-3.2%180.0%₩216.8M-3.2%1033%Mixed
2024Q3₩3,776.5M-7.5%17-5.6%₩222.1M-2.1%0135%Shrinking
2024Q2₩3,916.4M-10.0%17-5.6%₩230.4M-4.7%1041%Shrinking
2024Q1₩3,741.9M-7.1%17-10.5%₩220.1M+3.8%0135%Shrinking
2023Q4₩4,034.2M-7.1%18-5.3%₩224.1M-2.0%0033%Shrinking
2023Q3₩4,083.4M-2.6%18-10.0%₩226.9M+8.2%0033%Possible recovery
2023Q2₩4,352.7M+3.9%18-18.2%₩241.8M+27.0%0133%Mixed
2023Q1₩4,028.3M+26.2%19-13.6%₩212M+46.2%0032%Mixed
2022Q4₩4,343.9M+39.8%19-13.6%₩228.6M+61.9%0132%Mixed
2022Q3₩4,191.6M+48.4%20-9.1%₩209.6M+63.2%0230%Mixed
2022Q2₩4,188.8M+31.3%22-4.3%₩190.4M+37.3%0027%Mixed
2022Q1₩3,190.8M+15.1%22-4.3%₩145M+20.3%0027%Mixed
2021Q4₩3,106.9M22₩141.2M0027%
2021Q3₩2,825M22₩128.4M0127%
2021Q2₩3,190.6M23₩138.7M1326%
2021Q1₩2,772.1M23₩120.5M1035%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.