SEOUL COMMERCIAL AREA

신림역(신림) 발달상권

관악구신림동· Area 237,915 m² · Area code 3120157 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

호프-간이주점 2025 Q4 · Seoul data

Estimated sales (quarter)₩2,530.7M▼ -31.0% YoY
Stores48▼ -17.2% YoY
Sales per store₩52.7M▼ -16.6% YoY

Reading this area Estimated sales fell 31.0% from a year earlier and stores fell 17.2%. Sales per store are down 16.6%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +42.3%
Stores▼ -22.6%
Sales per store▲ +83.8%
Market size
Estimated sales (quarter)
₩2,530.7M
vs 2024Q4
-31.0%
Estimated transactions
80,283
Per-store economics
Estimated sales per store
₩52.7M
vs a year ago
-16.6%
Per transaction
₩32K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,778.5M – ₩3,801.3M
20212022202320242025
₩1,778.5M₩2,530.7M
Stores48 – 63
20212022202320242025
6248
Sales per store₩28.7M – ₩63.2M
20212022202320242025
₩28.7M₩52.7M
Openings0 – 6
20212022202320242025
20
Closings0 – 6
20212022202320242025
01
Franchise share10% – 13%
20212022202320242025
13%13%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -31.0%, stores YoY -17.2%.

Competition change stores, openings, closings, franchise
Competition
Stores
48
vs a year ago
-17.2%
Franchise share
13% (6/48)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (2%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩2,904.7M₩2,530.7M
Stores 2024 Q1 → 2025 Q4
6248
Sales per store 2024 Q1 → 2025 Q4
₩46.9M₩52.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0641%
  • 06–112%
  • 11–141%
  • 14–172%
  • 17–2117%
  • 21–2437%
Age
  • 10s0%
  • 20s22%
  • 30s36%
  • 40s18%
  • 50s13%
  • 60+12%
Weekday / weekend
  • Weekday65%
  • Weekend35%
Day of week
  • Mon11%
  • Tue11%
  • Wed11%
  • Thu15%
  • Fri16%
  • Sat19%
  • Sun16%
Gender
  • Male73%
  • Female27%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩2,530.7M-31.0%48-17.2%₩52.7M-16.6%0113%Shrinking
2025Q3₩2,522.3M-21.1%49-16.9%₩51.5M-5.0%0612%Shrinking
2025Q2₩3,297.7M+7.8%55-8.3%₩60M+17.6%2211%Mixed
2025Q1₩3,221.9M+10.9%55-11.3%₩58.6M+25.0%1411%Mixed
2024Q4₩3,666.6M+5.8%58-7.9%₩63.2M+15.0%3410%Mixed
2024Q3₩3,196.3M-3.8%59-6.3%₩54.2M+2.7%1310%Shrinking
2024Q2₩3,059.5M-19.5%60-4.8%₩51M-15.5%1412%Shrinking
2024Q1₩2,904.7M-19.1%620.0%₩46.9M-19.1%2213%Mixed
2023Q4₩3,464.2M-1.4%63+1.6%₩55M-3.0%2311%Mixed
2023Q3₩3,322.9M-7.0%63+1.6%₩52.7M-8.5%0013%Mixed
2023Q2₩3,801.3M+13.3%63+1.6%₩60.3M+11.5%2113%Growing
2023Q1₩3,589.3M+87.0%620.0%₩57.9M+87.0%1113%Growing
2022Q4₩3,513.1M+15.3%62+1.6%₩56.7M+13.4%2213%Growing
2022Q3₩3,574.3M+82.7%62+8.8%₩57.6M+67.9%3313%Growing
2022Q2₩3,353.8M+46.4%62+3.3%₩54.1M+41.7%0013%Growing
2022Q1₩1,919.5M+7.9%620.0%₩31M+7.9%1013%Growing
2021Q4₩3,047.9M61₩50M6113%
2021Q3₩1,956.7M57₩34.3M1512%
2021Q2₩2,291M60₩38.2M2413%
2021Q1₩1,778.5M62₩28.7M2013%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.