SEOUL COMMERCIAL AREA

신림역(신림) 발달상권

관악구신림동· Area 237,915 m² · Area code 3120157 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

가구 2025 Q4 · Seoul data

Estimated sales (quarter)₩225.2M▼ -20.8% YoY
Stores3±0.0% YoY
Sales per store₩75.1M▼ -20.8% YoY

Reading this area Against a year earlier, estimated sales -20.8%, stores 0.0% and sales per store -20.8% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -3.4%
Stores▼ -25.0%
Sales per store▲ +28.8%
Market size
Estimated sales (quarter)
₩225.2M
vs 2024Q4
-20.8%
Estimated transactions
244
Per-store economics
Estimated sales per store
₩75.1M
vs a year ago
-20.8%
Per transaction
₩923K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩57.6M – ₩325.2M
20212022202320242025
₩233.2M₩225.2M
Stores3 – 4
20212022202320242025
43
Sales per store₩19.2M – ₩108.4M
20212022202320242025
₩58.3M₩75.1M
Openings0 – 0
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -20.8%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
3
vs a year ago
0.0%
Franchise share
0% (0/3)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩180.3M₩225.2M
Stores 2024 Q1 → 2025 Q4
33
Sales per store 2024 Q1 → 2025 Q4
₩60.1M₩75.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–112%
  • 11–1420%
  • 14–1776%
  • 17–212%
  • 21–240%
Age
  • 10s0%
  • 20s1%
  • 30s2%
  • 40s2%
  • 50s80%
  • 60+15%
Weekday / weekend
  • Weekday98%
  • Weekend2%
Day of week
  • Mon2%
  • Tue65%
  • Wed4%
  • Thu10%
  • Fri17%
  • Sat2%
  • Sun1%
Gender
  • Male87%
  • Female13%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩225.2M-20.8%30.0%₩75.1M-20.8%000%Mixed
2025Q3₩85.1M-15.3%30.0%₩28.4M-15.3%000%Mixed
2025Q2₩174.1M+12.4%30.0%₩58M+12.4%000%Growing
2025Q1₩157.6M-12.6%30.0%₩52.5M-12.6%000%Mixed
2024Q4₩284.5M-0.1%30.0%₩94.8M-0.1%000%Mixed
2024Q3₩100.5M-69.1%30.0%₩33.5M-69.1%000%Mixed
2024Q2₩154.9M-31.9%30.0%₩51.6M-31.9%000%Mixed
2024Q1₩180.3M-18.7%30.0%₩60.1M-18.7%000%Mixed
2023Q4₩284.9M+127.5%30.0%₩95M+127.5%000%Growing
2023Q3₩325.2M+40.6%30.0%₩108.4M+40.6%000%Growing
2023Q2₩227.4M+34.0%30.0%₩75.8M+34.0%000%Growing
2023Q1₩221.8M+285.1%30.0%₩73.9M+285.1%000%Growing
2022Q4₩125.2M-46.6%30.0%₩41.7M-46.6%000%Mixed
2022Q3₩231.3M-6.6%3-25.0%₩77.1M+24.6%000%Shrinking
2022Q2₩169.7M-37.3%3-25.0%₩56.6M-16.4%000%Shrinking
2022Q1₩57.6M-75.3%3-25.0%₩19.2M-67.1%000%Shrinking
2021Q4₩234.4M3₩78.1M010%
2021Q3₩247.6M4₩61.9M000%
2021Q2₩270.6M4₩67.6M000%
2021Q1₩233.2M4₩58.3M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.