SEOUL COMMERCIAL AREA

신림역(신림) 발달상권

관악구신림동· Area 237,915 m² · Area code 3120157 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의원 2025 Q4 · Seoul data

Estimated sales (quarter)₩8,752.6M▼ -2.8% YoY
Stores45±0.0% YoY
Sales per store₩194.5M▼ -2.8% YoY

Reading this area Against a year earlier, estimated sales -2.8%, stores 0.0% and sales per store -2.8% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +16.0%
Stores▲ +25.0%
Sales per store▼ -7.2%
Market size
Estimated sales (quarter)
₩8,752.6M
vs 2024Q4
-2.8%
Estimated transactions
246,306
Per-store economics
Estimated sales per store
₩194.5M
vs a year ago
-2.8%
Per transaction
₩36K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩7,547.5M – ₩10,408.1M
20212022202320242025
₩7,547.5M₩8,752.6M
Stores36 – 45
20212022202320242025
3645
Sales per store₩191.9M – ₩255M
20212022202320242025
₩209.7M₩194.5M
Openings0 – 3
20212022202320242025
10
Closings0 – 1
20212022202320242025
10
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -2.8%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
45
vs a year ago
0.0%
Franchise share
0% (0/45)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩9,406.2M₩8,752.6M
Stores 2024 Q1 → 2025 Q4
4145
Sales per store 2024 Q1 → 2025 Q4
₩229.4M₩194.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1116%
  • 11–1430%
  • 14–1731%
  • 17–2123%
  • 21–240%
Age
  • 10s0%
  • 20s18%
  • 30s27%
  • 40s15%
  • 50s16%
  • 60+24%
Weekday / weekend
  • Weekday85%
  • Weekend15%
Day of week
  • Mon19%
  • Tue17%
  • Wed16%
  • Thu16%
  • Fri18%
  • Sat14%
  • Sun1%
Gender
  • Male44%
  • Female56%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩8,752.6M-2.8%450.0%₩194.5M-2.8%000%Mixed
2025Q3₩8,697.4M-5.3%45+2.3%₩193.3M-7.4%000%Mixed
2025Q2₩8,636.3M-9.0%45+9.8%₩191.9M-17.0%000%Possible crowding
2025Q1₩8,865.4M-5.7%45+9.8%₩197M-14.1%000%Possible crowding
2024Q4₩9,007.9M-3.3%45+12.5%₩200.2M-14.1%100%Possible crowding
2024Q3₩9,183.5M+1.7%44+10.0%₩208.7M-7.5%300%Possible crowding
2024Q2₩9,485.5M-3.3%410.0%₩231.4M-3.3%000%Mixed
2024Q1₩9,406.2M-3.1%410.0%₩229.4M-3.1%100%Mixed
2023Q4₩9,317.3M-10.5%40-2.4%₩232.9M-8.2%000%Mixed
2023Q3₩9,028.9M-11.3%40-2.4%₩225.7M-9.0%010%Mixed
2023Q2₩9,809.4M-3.8%41+2.5%₩239.3M-6.2%000%Mixed
2023Q1₩9,707.8M-2.4%41+2.5%₩236.8M-4.8%110%Mixed
2022Q4₩10,408.1M+7.3%41+2.5%₩253.9M+4.7%000%Growing
2022Q3₩10,175M+18.9%41+5.1%₩248.2M+13.1%100%Growing
2022Q2₩10,198.2M+31.0%40+8.1%₩255M+21.2%000%Growing
2022Q1₩9,946.4M+31.8%40+11.1%₩248.7M+18.6%110%Growing
2021Q4₩9,698.4M40₩242.5M100%
2021Q3₩8,560.9M39₩219.5M200%
2021Q2₩7,785M37₩210.4M100%
2021Q1₩7,547.5M36₩209.7M110%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.