SEOUL COMMERCIAL AREA

교대역(법원.검찰청) 발달상권

서초구서초1동· Area 396,531 m² · Area code 3120173 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩36,886.2M▲ +0.9% YoY
Stores246▲ +2.9% YoY
Sales per store₩149.9M▼ -2.0% YoY

Reading this area Against a year earlier, estimated sales +0.9%, stores +2.9% and sales per store -2.0% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +61.0%
Stores▲ +7.0%
Sales per store▲ +50.5%
Market size
Estimated sales (quarter)
₩36,886.2M
vs 2024Q4
+0.9%
Estimated transactions
830,583
Per-store economics
Estimated sales per store
₩149.9M
vs a year ago
-2.0%
Per transaction
₩44K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩22,212.1M – ₩36,886.2M
20212022202320242025
₩22,909.5M₩36,886.2M
Stores217 – 246
20212022202320242025
230246
Sales per store₩95.3M – ₩154.3M
20212022202320242025
₩99.6M₩149.9M
Openings5 – 22
20212022202320242025
108
Closings5 – 21
20212022202320242025
57
Franchise share15% – 21%
20212022202320242025
18%15%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +0.9%, stores YoY +2.9%.

Competition change stores, openings, closings, franchise
Competition
Stores
246
vs a year ago
+2.9%
Franchise share
15% (37/246)
Movement
Openings (rate)
8 (3%)
Closings (rate)
7 (3%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩32,973.3M₩36,886.2M
Stores 2024 Q1 → 2025 Q4
231246
Sales per store 2024 Q1 → 2025 Q4
₩142.7M₩149.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–061%
  • 06–111%
  • 11–1438%
  • 14–177%
  • 17–2140%
  • 21–2413%
Age
  • 10s0%
  • 20s7%
  • 30s18%
  • 40s21%
  • 50s24%
  • 60+30%
Weekday / weekend
  • Weekday86%
  • Weekend14%
Day of week
  • Mon16%
  • Tue17%
  • Wed18%
  • Thu17%
  • Fri18%
  • Sat9%
  • Sun5%
Gender
  • Male69%
  • Female31%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩36,886.2M+0.9%246+2.9%₩149.9M-2.0%8715%Mixed
2025Q3₩34,848.5M+5.9%244+4.3%₩142.8M+1.5%9616%Mixed
2025Q2₩33,989.1M-0.9%240+1.3%₩141.6M-2.1%11916%Mixed
2025Q1₩32,626.3M-1.1%237+2.6%₩137.7M-3.6%91317%Mixed
2024Q4₩36,562.4M+7.7%239+8.6%₩153M-0.9%11618%Mixed
2024Q3₩32,916.9M+5.6%234+7.8%₩140.7M-2.1%91318%Mixed
2024Q2₩34,289.7M+7.2%237+8.2%₩144.7M-0.9%221418%Mixed
2024Q1₩32,973.3M+4.1%231+6.0%₩142.7M-1.8%211218%Mixed
2023Q4₩33,948.4M+3.4%220-3.1%₩154.3M+6.7%111020%Mixed
2023Q3₩31,173.4M-1.9%217-4.8%₩143.7M+3.0%91121%Possible recovery
2023Q2₩31,984.2M-0.3%219-5.6%₩146M+5.6%161421%Possible recovery
2023Q1₩31,678.2M+29.0%218-6.0%₩145.3M+37.2%132120%Mixed
2022Q4₩32,820.7M+6.8%227-5.0%₩144.6M+12.5%151419%Mixed
2022Q3₩31,788M+43.1%228-2.1%₩139.4M+46.2%121918%Growing
2022Q2₩32,084.5M+19.8%232-0.9%₩138.3M+20.9%6619%Growing
2022Q1₩24,565.8M+7.2%232+0.9%₩105.9M+6.3%51019%Growing
2021Q4₩30,718.6M239₩128.5M16818%
2021Q3₩22,212.1M233₩95.3M7817%
2021Q2₩26,776.5M234₩114.4M10817%
2021Q1₩22,909.5M230₩99.6M10518%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.