SEOUL COMMERCIAL AREA

잠실새내역(신천) Developed area

Songpa-gu (송파구) 잠실본동· Area 238,047 m² · Area code 3120225 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

양식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,561M▼ -2.4% YoY
Stores29▼ -6.5% YoY
Sales per store₩53.8M▲ +4.3% YoY

Reading this area Stores fell 6.5% from a year earlier while estimated sales held at -2.4%, so sales per store rose 4.3%. (descriptive pattern: Possible recovery)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +105.4%
Stores▲ +7.4%
Sales per store▲ +91.2%
Market size
Estimated sales (quarter)
₩1,561M
vs 2024Q4
-2.4%
Estimated transactions
50,723
Per-store economics
Estimated sales per store
₩53.8M
vs a year ago
+4.3%
Per transaction
₩31K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩704.4M – ₩1,946.5M
20212022202320242025
₩760.1M₩1,561M
Stores24 – 31
20212022202320242025
2729
Sales per store₩28.2M – ₩68.7M
20212022202320242025
₩28.2M₩53.8M
Openings0 – 4
20212022202320242025
20
Closings0 – 3
20212022202320242025
10
Franchise share7% – 25%
20212022202320242025
7%17%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -2.4%, stores YoY -6.5%.

Competition change stores, openings, closings, franchise
Competition
Stores
29
vs a year ago
-6.5%
Franchise share
17% (5/29)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩1,818M₩1,561M
Stores 2024 Q1 → 2025 Q4
3029
Sales per store 2024 Q1 → 2025 Q4
₩60.6M₩53.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0610%
  • 06–110%
  • 11–1426%
  • 14–1718%
  • 17–2135%
  • 21–2410%
Age
  • 10s2%
  • 20s20%
  • 30s25%
  • 40s24%
  • 50s21%
  • 60+9%
Weekday / weekend
  • Weekday66%
  • Weekend34%
Day of week
  • Mon11%
  • Tue12%
  • Wed14%
  • Thu14%
  • Fri15%
  • Sat21%
  • Sun13%
Gender
  • Male47%
  • Female53%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,561M-2.4%29-6.5%₩53.8M+4.3%0017%Possible recovery
2025Q3₩1,585.9M+8.4%290.0%₩54.7M+8.4%1017%Growing
2025Q2₩1,852M-4.9%28-3.4%₩66.1M-1.5%0318%Shrinking
2025Q1₩1,402.7M-22.8%31+3.3%₩45.2M-25.3%1116%Possible crowding
2024Q4₩1,599.3M-5.4%31+3.3%₩51.6M-8.4%3116%Possible crowding
2024Q3₩1,463.6M+0.8%29+3.6%₩50.5M-2.7%1117%Mixed
2024Q2₩1,946.5M+27.7%29+11.5%₩67.1M+14.5%0217%Growing
2024Q1₩1,818M+20.1%30+25.0%₩60.6M-4.0%0020%Competition inflow
2023Q4₩1,690.5M+2.6%30+25.0%₩56.3M-18.0%4220%Possible crowding
2023Q3₩1,451.7M+5.6%28+12.0%₩51.8M-5.7%2021%Competition inflow
2023Q2₩1,524M+18.8%26+4.0%₩58.6M+14.3%2023%Growing
2023Q1₩1,514.3M+49.7%24-4.0%₩63.1M+55.9%2125%Mixed
2022Q4₩1,648.4M+57.6%24-4.0%₩68.7M+64.1%1221%Mixed
2022Q3₩1,374.2M+95.1%25+4.2%₩55M+87.3%1120%Growing
2022Q2₩1,282.5M+53.4%25+4.2%₩51.3M+47.2%2120%Growing
2022Q1₩1,011.6M+33.1%25-7.4%₩40.5M+43.7%1016%Mixed
2021Q4₩1,046.2M25₩41.8M1012%
2021Q3₩704.4M24₩29.3M0013%
2021Q2₩836.2M24₩34.8M1313%
2021Q1₩760.1M27₩28.2M217%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.