SEOUL COMMERCIAL AREA

잠실새내역(신천) Developed area

Songpa-gu (송파구) 잠실본동· Area 238,047 m² · Area code 3120225 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩2,978.3M▼ -0.5% YoY
Stores30±0.0% YoY
Sales per store₩99.3M▼ -0.5% YoY

Reading this area Against a year earlier, estimated sales -0.5%, stores 0.0% and sales per store -0.5% do not read in one direction. (vs a year earlier: Sales→ · Stores→ · Per store→)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +33.6%
Stores▲ +42.9%
Sales per store▼ -6.4%
Market size
Estimated sales (quarter)
₩2,978.3M
vs 2024Q4
-0.5%
Estimated transactions
260,472
Per-store economics
Estimated sales per store
₩99.3M
vs a year ago
-0.5%
Per transaction
₩11K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩2,228.5M – ₩3,530.2M
20212022202320242025
₩2,228.5M₩2,978.3M
Stores19 – 31
20212022202320242025
2130
Sales per store₩90.2M – ₩134M
20212022202320242025
₩106.1M₩99.3M
Openings0 – 8
20212022202320242025
01
Closings0 – 6
20212022202320242025
00
Franchise share40% – 105%
20212022202320242025
95%40%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -0.5%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
30
vs a year ago
0.0%
Franchise share
40% (12/30)
Movement
Openings (rate)
1 (2%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩3,366.4M₩2,978.3M
Stores 2024 Q1 → 2025 Q4
3130
Sales per store 2024 Q1 → 2025 Q4
₩108.6M₩99.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–117%
  • 11–1435%
  • 14–1721%
  • 17–2133%
  • 21–244%
Age
  • 10s1%
  • 20s7%
  • 30s16%
  • 40s40%
  • 50s22%
  • 60+14%
Weekday / weekend
  • Weekday74%
  • Weekend26%
Day of week
  • Mon13%
  • Tue14%
  • Wed17%
  • Thu14%
  • Fri16%
  • Sat17%
  • Sun9%
Gender
  • Male46%
  • Female54%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩2,978.3M-0.5%300.0%₩99.3M-0.5%1040%Sales→ · Stores→ · Per store→
2025Q3₩3,139.9M-0.1%29-3.3%₩108.3M+3.3%3341%Sales→ · Stores↓ · Per store↑
2025Q2₩3,067.4M-6.8%30-3.2%₩102.2M-3.7%3440%Sales↓ · Stores↓ · Per store↓
2025Q1₩2,615.3M-22.3%29-6.5%₩90.2M-17.0%0248%Sales↓ · Stores↓ · Per store↓
2024Q4₩2,993M-15.2%300.0%₩99.8M-15.2%1150%Sales↓ · Stores→ · Per store↓
2024Q3₩3,143M-10.7%30+11.1%₩104.8M-19.6%1350%Sales↓ · Stores↑ · Per store↓
2024Q2₩3,292.5M+2.4%31+29.2%₩106.2M-20.7%1152%Sales→ · Stores↑ · Per store↓
2024Q1₩3,366.4M+15.7%31+29.2%₩108.6M-10.4%3452%Sales↑ · Stores↑ · Per store↓
2023Q4₩3,530.2M+16.6%30+30.4%₩117.7M-10.6%4260%Sales↑ · Stores↑ · Per store↓
2023Q3₩3,518.1M+35.9%27+22.7%₩130.3M+10.7%8370%Sales↑ · Stores↑ · Per store↑
2023Q2₩3,215M+19.5%24+14.3%₩134M+4.5%2371%Sales↑ · Stores↑ · Per store↑
2023Q1₩2,910.3M+20.2%24+14.3%₩121.3M+5.2%5675%Sales↑ · Stores↑ · Per store↑
2022Q4₩3,028.2M+20.7%23+21.1%₩131.7M-0.3%3387%Sales↑ · Stores↑ · Per store→
2022Q3₩2,589.6M+6.9%22+10.0%₩117.7M-2.8%1195%Sales↑ · Stores↑ · Per store→
2022Q2₩2,691.1M+6.6%21+5.0%₩128.1M+1.5%11105%Sales↑ · Stores↑ · Per store→
2022Q1₩2,421M+8.6%210.0%₩115.3M+8.6%40105%Sales↑ · Stores→ · Per store↑
2021Q4₩2,509.6M19₩132.1M12105%
2021Q3₩2,422.7M20₩121.1M11100%
2021Q2₩2,524.2M20₩126.2M23100%
2021Q1₩2,228.5M21₩106.1M0095%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.