SEOUL COMMERCIAL AREA

인현시장 전통시장

중구광희동· Area 19,722 m² · Area code 3130032 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩194.2M▼ -45.8% YoY
Stores4▼ -33.3% YoY
Sales per store₩48.6M▼ -18.7% YoY

Reading this area Estimated sales fell 45.8% from a year earlier and stores fell 33.3%. Sales per store are down 18.7%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -9.7%
Stores▼ -33.3%
Sales per store▲ +35.5%
Market size
Estimated sales (quarter)
₩194.2M
vs 2024Q4
-45.8%
Estimated transactions
4,830
Per-store economics
Estimated sales per store
₩48.6M
vs a year ago
-18.7%
Per transaction
₩40K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩171.8M – ₩358.5M
20212022202320242025
₩215M₩194.2M
Stores4 – 7
20212022202320242025
64
Sales per store₩28.6M – ₩79.7M
20212022202320242025
₩35.8M₩48.6M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -45.8%, stores YoY -33.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
-33.3%
Franchise share
0% (0/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩346.2M₩194.2M
Stores 2024 Q1 → 2025 Q4
64
Sales per store 2024 Q1 → 2025 Q4
₩57.7M₩48.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1431%
  • 14–178%
  • 17–2152%
  • 21–2410%
Age
  • 10s0%
  • 20s4%
  • 30s18%
  • 40s21%
  • 50s34%
  • 60+24%
Weekday / weekend
  • Weekday95%
  • Weekend5%
Day of week
  • Mon16%
  • Tue20%
  • Wed19%
  • Thu17%
  • Fri23%
  • Sat5%
  • Sun0%
Gender
  • Male72%
  • Female28%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩194.2M-45.8%4-33.3%₩48.6M-18.7%000%Shrinking
2025Q3₩318.6M-1.7%4-33.3%₩79.7M+47.4%010%Possible recovery
2025Q2₩333.5M-4.7%5-16.7%₩66.7M+14.4%000%Shrinking
2025Q1₩314.7M-9.1%5-16.7%₩62.9M+9.1%010%Shrinking
2024Q4₩358.5M+4.8%6-14.3%₩59.7M+22.3%000%Mixed
2024Q3₩324.2M+0.3%60.0%₩54M+0.3%000%Mixed
2024Q2₩350M+10.7%60.0%₩58.3M+10.7%000%Growing
2024Q1₩346.2M+8.8%6-14.3%₩57.7M+26.9%010%Mixed
2023Q4₩342.1M+11.7%7+16.7%₩48.9M-4.3%100%Competition inflow
2023Q3₩323.2M+25.8%60.0%₩53.9M+25.8%000%Growing
2023Q2₩316.1M+13.1%60.0%₩52.7M+13.1%010%Growing
2023Q1₩318.2M+57.5%7+16.7%₩45.5M+35.0%100%Growing
2022Q4₩306.2M+19.2%60.0%₩51M+19.2%000%Growing
2022Q3₩256.8M+49.5%60.0%₩42.8M+49.5%000%Growing
2022Q2₩279.6M+2.0%60.0%₩46.6M+2.0%000%Mixed
2022Q1₩202M-6.0%60.0%₩33.7M-6.0%000%Mixed
2021Q4₩256.9M6₩42.8M000%
2021Q3₩171.8M6₩28.6M000%
2021Q2₩274.2M6₩45.7M000%
2021Q1₩215M6₩35.8M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.