SEOUL COMMERCIAL AREA

무학봉상점가 전통시장

성동구왕십리2동· Area 69,338 m² · Area code 3130065 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

치킨전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩99.8M▼ -7.9% YoY
Stores2±0.0% YoY
Sales per store₩49.9M▼ -7.9% YoY

Reading this area Against a year earlier, estimated sales -7.9%, stores 0.0% and sales per store -7.9% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -39.1%
Stores±0.0%
Sales per store▼ -39.1%
Market size
Estimated sales (quarter)
₩99.8M
vs 2024Q4
-7.9%
Estimated transactions
3,159
Per-store economics
Estimated sales per store
₩49.9M
vs a year ago
-7.9%
Per transaction
₩32K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩98.1M – ₩181.6M
20212022202320242025
₩163.8M₩99.8M
Stores2 – 2
20212022202320242025
22
Sales per store₩49M – ₩90.8M
20212022202320242025
₩81.9M₩49.9M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share100% – 200%
20212022202320242025
200%100%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -7.9%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
2
vs a year ago
0.0%
Franchise share
100% (2/2)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩99.1M₩99.8M
Stores 2024 Q1 → 2025 Q4
22
Sales per store 2024 Q1 → 2025 Q4
₩49.6M₩49.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–064%
  • 06–110%
  • 11–143%
  • 14–177%
  • 17–2149%
  • 21–2437%
Age
  • 10s1%
  • 20s10%
  • 30s15%
  • 40s22%
  • 50s29%
  • 60+23%
Weekday / weekend
  • Weekday64%
  • Weekend36%
Day of week
  • Mon9%
  • Tue13%
  • Wed14%
  • Thu13%
  • Fri16%
  • Sat21%
  • Sun14%
Gender
  • Male46%
  • Female54%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩99.8M-7.9%20.0%₩49.9M-7.9%00100%Mixed
2025Q3₩117.5M+4.9%20.0%₩58.8M+4.9%00100%Growing
2025Q2₩109.5M-7.0%20.0%₩54.8M-7.0%00100%Mixed
2025Q1₩102.2M+3.1%20.0%₩51.1M+3.1%00100%Growing
2024Q4₩108.3M-5.7%20.0%₩54.1M-5.7%00100%Mixed
2024Q3₩112.1M-12.7%20.0%₩56M-12.7%00100%Mixed
2024Q2₩117.8M-9.0%20.0%₩58.9M-9.0%00100%Mixed
2024Q1₩99.1M-8.9%20.0%₩49.6M-8.9%00100%Mixed
2023Q4₩114.8M-19.9%20.0%₩57.4M-19.9%00100%Mixed
2023Q3₩128.3M+1.3%20.0%₩64.2M+1.3%00100%Mixed
2023Q2₩129.4M-7.8%20.0%₩64.7M-7.8%00100%Mixed
2023Q1₩108.8M+11.0%20.0%₩54.4M+11.0%01100%Growing
2022Q4₩143.4M-9.6%20.0%₩71.7M-9.6%10150%Mixed
2022Q3₩126.7M-30.2%20.0%₩63.3M-30.2%00100%Mixed
2022Q2₩140.3M-16.0%20.0%₩70.1M-16.0%00100%Mixed
2022Q1₩98.1M-40.1%20.0%₩49M-40.1%01100%Mixed
2021Q4₩158.7M2₩79.3M00150%
2021Q3₩181.6M2₩90.8M01150%
2021Q2₩167M2₩83.5M00200%
2021Q1₩163.8M2₩81.9M00200%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.