SEOUL COMMERCIAL AREA

왕십리도선동상점가 전통시장

성동구왕십리도선동· Area 86,695 m² · Area code 3130067 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩6,184.8M▼ -10.4% YoY
Stores81▲ +2.5% YoY
Sales per store₩76.4M▼ -12.6% YoY

Reading this area Against a year earlier, estimated sales -10.4%, stores +2.5% and sales per store -12.6% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +62.8%
Stores▲ +9.5%
Sales per store▲ +48.7%
Market size
Estimated sales (quarter)
₩6,184.8M
vs 2024Q4
-10.4%
Estimated transactions
124,843
Per-store economics
Estimated sales per store
₩76.4M
vs a year ago
-12.6%
Per transaction
₩50K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩3,692.1M – ₩6,899.6M
20212022202320242025
₩3,798.6M₩6,184.8M
Stores73 – 81
20212022202320242025
7481
Sales per store₩50.6M – ₩90M
20212022202320242025
₩51.3M₩76.4M
Openings0 – 7
20212022202320242025
22
Closings0 – 7
20212022202320242025
22
Franchise share9% – 15%
20212022202320242025
15%9%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -10.4%, stores YoY +2.5%.

Competition change stores, openings, closings, franchise
Competition
Stores
81
vs a year ago
+2.5%
Franchise share
9% (7/81)
Movement
Openings (rate)
2 (2%)
Closings (rate)
2 (2%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩6,389M₩6,184.8M
Stores 2024 Q1 → 2025 Q4
7881
Sales per store 2024 Q1 → 2025 Q4
₩81.9M₩76.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–067%
  • 06–114%
  • 11–1418%
  • 14–176%
  • 17–2144%
  • 21–2422%
Age
  • 10s0%
  • 20s13%
  • 30s24%
  • 40s17%
  • 50s28%
  • 60+18%
Weekday / weekend
  • Weekday74%
  • Weekend26%
Day of week
  • Mon13%
  • Tue13%
  • Wed17%
  • Thu14%
  • Fri17%
  • Sat16%
  • Sun10%
Gender
  • Male68%
  • Female32%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩6,184.8M-10.4%81+2.5%₩76.4M-12.6%229%Mixed
2025Q3₩5,599.1M-12.0%81+3.8%₩69.1M-15.3%339%Possible crowding
2025Q2₩6,075.2M-2.4%79-1.3%₩76.9M-1.2%1011%Mixed
2025Q1₩5,987.1M-6.3%780.0%₩76.8M-6.3%0112%Mixed
2024Q4₩6,899.6M+3.0%79+5.3%₩87.3M-2.2%4311%Mixed
2024Q3₩6,365.4M+0.7%78+1.3%₩81.6M-0.6%3512%Mixed
2024Q2₩6,227.4M+0.5%80+3.9%₩77.8M-3.3%2011%Possible crowding
2024Q1₩6,389M+1.3%78+2.6%₩81.9M-1.3%5212%Mixed
2023Q4₩6,698M-2.1%75-1.3%₩89.3M-0.8%1412%Mixed
2023Q3₩6,323.4M+6.7%770.0%₩82.1M+6.7%3213%Growing
2023Q2₩6,198.6M+7.4%77-1.3%₩80.5M+8.8%1012%Growing
2023Q1₩6,305.8M+50.7%76+1.3%₩83M+48.8%7712%Growing
2022Q4₩6,841.2M+29.5%760.0%₩90M+29.5%1312%Growing
2022Q3₩5,927.5M+60.5%77+5.5%₩77M+52.2%3413%Growing
2022Q2₩5,772.5M+28.6%78+6.8%₩74M+20.3%4213%Growing
2022Q1₩4,183.2M+10.1%75+1.4%₩55.8M+8.7%0115%Growing
2021Q4₩5,280.7M76₩69.5M5214%
2021Q3₩3,692.1M73₩50.6M2215%
2021Q2₩4,489.9M73₩61.5M1215%
2021Q1₩3,798.6M74₩51.3M2215%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.