SEOUL COMMERCIAL AREA

전농로터리시장 전통시장

동대문구전농1동· Area 21,809 m² · Area code 3130099 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩613.3M▲ +27.7% YoY
Stores18▲ +28.6% YoY
Sales per store₩34.1M▼ -0.7% YoY

Reading this area Against a year earlier, estimated sales +27.7%, stores +28.6% and sales per store -0.7% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +27.7%
Stores▲ +38.5%
Sales per store▼ -7.8%
Market size
Estimated sales (quarter)
₩613.3M
vs 2024Q4
+27.7%
Estimated transactions
17,473
Per-store economics
Estimated sales per store
₩34.1M
vs a year ago
-0.7%
Per transaction
₩35K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩448.6M – ₩701.4M
20212022202320242025
₩480.4M₩613.3M
Stores13 – 18
20212022202320242025
1318
Sales per store₩29.3M – ₩54M
20212022202320242025
₩37M₩34.1M
Openings0 – 2
20212022202320242025
12
Closings0 – 1
20212022202320242025
11
Franchise share0% – 15%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +27.7%, stores YoY +28.6%.

Competition change stores, openings, closings, franchise
Competition
Stores
18
vs a year ago
+28.6%
Franchise share
0% (0/18)
Movement
Openings (rate)
2 (11%)
Closings (rate)
1 (6%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩614.4M₩613.3M
Stores 2024 Q1 → 2025 Q4
1318
Sales per store 2024 Q1 → 2025 Q4
₩47.3M₩34.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–061%
  • 06–110%
  • 11–1421%
  • 14–1722%
  • 17–2145%
  • 21–2410%
Age
  • 10s1%
  • 20s13%
  • 30s20%
  • 40s20%
  • 50s19%
  • 60+27%
Weekday / weekend
  • Weekday77%
  • Weekend23%
Day of week
  • Mon20%
  • Tue12%
  • Wed13%
  • Thu14%
  • Fri18%
  • Sat18%
  • Sun5%
Gender
  • Male59%
  • Female41%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩613.3M+27.7%18+28.6%₩34.1M-0.7%210%Mixed
2025Q3₩574.8M+14.4%17+30.8%₩33.8M-12.5%100%Competition inflow
2025Q2₩469.2M-8.0%16+23.1%₩29.3M-25.3%200%Possible crowding
2025Q1₩448.6M-27.0%14+7.7%₩32M-32.2%110%Possible crowding
2024Q4₩480.1M-21.9%14+7.7%₩34.3M-27.5%100%Possible crowding
2024Q3₩502.4M-13.2%130.0%₩38.6M-13.2%010%Mixed
2024Q2₩510M-17.9%130.0%₩39.2M-17.9%008%Mixed
2024Q1₩614.4M-1.5%130.0%₩47.3M-1.5%008%Mixed
2023Q4₩614.8M-12.3%130.0%₩47.3M-12.3%118%Mixed
2023Q3₩578.8M+5.6%130.0%₩44.5M+5.6%008%Growing
2023Q2₩620.9M+7.4%130.0%₩47.8M+7.4%018%Growing
2023Q1₩623.4M+23.9%13-7.1%₩48M+33.4%0015%Mixed
2022Q4₩701.4M+28.4%130.0%₩54M+28.4%0015%Growing
2022Q3₩548M+10.8%130.0%₩42.2M+10.8%0015%Growing
2022Q2₩578.1M+1.2%130.0%₩44.5M+1.2%1115%Mixed
2022Q1₩503.1M+4.7%14+7.7%₩35.9M-2.8%107%Mixed
2021Q4₩546.3M13₩42M118%
2021Q3₩494.4M13₩38M008%
2021Q2₩571.2M13₩43.9M108%
2021Q1₩480.4M13₩37M110%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.