SEOUL COMMERCIAL AREA

동남상가 전통시장

영등포구영등포동· Area 1,854 m² · Area code 3130249 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩203.4M▲ +32.5% YoY
Stores9±0.0% YoY
Sales per store₩22.6M▲ +32.5% YoY

Reading this area Estimated sales rose 32.5% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 32.5%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +215.8%
Stores▲ +12.5%
Sales per store▲ +180.7%
Market size
Estimated sales (quarter)
₩203.4M
vs 2024Q4
+32.5%
Estimated transactions
4,975
Per-store economics
Estimated sales per store
₩22.6M
vs a year ago
+32.5%
Per transaction
₩41K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩61M – ₩275.9M
20212022202320242025
₩64.4M₩203.4M
Stores7 – 9
20212022202320242025
89
Sales per store₩7.3M – ₩39.4M
20212022202320242025
₩8.1M₩22.6M
Openings0 – 2
20212022202320242025
10
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +32.5%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
0.0%
Franchise share
0% (0/9)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩162.5M₩203.4M
Stores 2024 Q1 → 2025 Q4
99
Sales per store 2024 Q1 → 2025 Q4
₩18.1M₩22.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–062%
  • 06–110%
  • 11–1416%
  • 14–1723%
  • 17–2152%
  • 21–246%
Age
  • 10s0%
  • 20s2%
  • 30s17%
  • 40s2%
  • 50s9%
  • 60+70%
Weekday / weekend
  • Weekday64%
  • Weekend36%
Day of week
  • Mon11%
  • Tue12%
  • Wed11%
  • Thu18%
  • Fri12%
  • Sat17%
  • Sun19%
Gender
  • Male70%
  • Female30%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩203.4M+32.5%90.0%₩22.6M+32.5%000%Growing
2025Q3₩216.2M-4.1%90.0%₩24M-4.1%000%Mixed
2025Q2₩211.1M+4.2%90.0%₩23.5M+4.2%000%Growing
2025Q1₩146.8M-9.7%90.0%₩16.3M-9.7%000%Mixed
2024Q4₩153.5M-21.1%90.0%₩17.1M-21.1%000%Mixed
2024Q3₩225.4M-9.3%9+28.6%₩25M-29.5%000%Possible crowding
2024Q2₩202.6M-26.6%9+28.6%₩22.5M-42.9%000%Possible crowding
2024Q1₩162.5M-40.5%9+28.6%₩18.1M-53.7%000%Possible crowding
2023Q4₩194.6M-24.0%9+28.6%₩21.6M-40.9%200%Possible crowding
2023Q3₩248.6M+2.0%7-12.5%₩35.5M+16.6%000%Possible recovery
2023Q2₩275.9M+43.9%7-22.2%₩39.4M+85.0%000%Mixed
2023Q1₩272.9M+144.0%7-22.2%₩39M+213.7%000%Mixed
2022Q4₩255.9M+287.8%7-22.2%₩36.6M+398.6%010%Mixed
2022Q3₩243.8M+299.5%80.0%₩30.5M+299.5%010%Growing
2022Q2₩191.7M+172.9%9+12.5%₩21.3M+142.6%000%Growing
2022Q1₩111.8M+73.6%9+12.5%₩12.4M+54.3%000%Growing
2021Q4₩66M9₩7.3M100%
2021Q3₩61M8₩7.6M000%
2021Q2₩70.2M8₩8.8M000%
2021Q1₩64.4M8₩8.1M100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.