SEOUL COMMERCIAL AREA

동남상가 전통시장

영등포구영등포동· Area 1,854 m² · Area code 3130249 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

시계및귀금속 2025 Q4 · Seoul data

Estimated sales (quarter)₩61.3M▲ +206.7% YoY
Stores5±0.0% YoY
Sales per store₩12.3M▲ +206.7% YoY

Reading this area Estimated sales rose 206.7% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 206.7%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -64.5%
Stores▲ +25.0%
Sales per store▼ -71.6%
Market size
Estimated sales (quarter)
₩61.3M
vs 2024Q4
+206.7%
Estimated transactions
712
Per-store economics
Estimated sales per store
₩12.3M
vs a year ago
+206.7%
Per transaction
₩86K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩18.8M – ₩287.1M
20212022202320242025
₩172.8M₩61.3M
Stores4 – 5
20212022202320242025
45
Sales per store₩3.8M – ₩57.4M
20212022202320242025
₩43.2M₩12.3M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +206.7%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
5
vs a year ago
0.0%
Franchise share
0% (0/5)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩165.5M₩61.3M
Stores 2024 Q1 → 2025 Q4
55
Sales per store 2024 Q1 → 2025 Q4
₩33.1M₩12.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–111%
  • 11–1468%
  • 14–1727%
  • 17–215%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s1%
  • 40s2%
  • 50s47%
  • 60+50%
Weekday / weekend
  • Weekday91%
  • Weekend9%
Day of week
  • Mon16%
  • Tue2%
  • Wed58%
  • Thu6%
  • Fri9%
  • Sat8%
  • Sun0%
Gender
  • Male68%
  • Female32%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩61.3M+206.7%50.0%₩12.3M+206.7%000%Growing
2025Q3₩137M+70.7%50.0%₩27.4M+70.7%000%Growing
2025Q2₩127.7M+578.2%50.0%₩25.5M+578.2%000%Growing
2025Q1₩287.1M+73.5%50.0%₩57.4M+73.5%000%Growing
2024Q4₩20M-80.4%50.0%₩4M-80.4%000%Mixed
2024Q3₩80.3M-36.7%50.0%₩16.1M-36.7%110%Mixed
2024Q2₩18.8M-34.8%50.0%₩3.8M-34.8%000%Mixed
2024Q1₩165.5M+7.1%50.0%₩33.1M+7.1%000%Growing
2023Q4₩102M-47.4%50.0%₩20.4M-47.4%000%Mixed
2023Q3₩126.8M-23.2%50.0%₩25.4M-23.2%000%Mixed
2023Q2₩28.9M-85.3%50.0%₩5.8M-85.3%000%Mixed
2023Q1₩154.5M-19.6%5+25.0%₩30.9M-35.7%000%Possible crowding
2022Q4₩193.9M+39.4%5+25.0%₩38.8M+11.5%000%Growing
2022Q3₩165M+39.6%5+25.0%₩33M+11.7%000%Growing
2022Q2₩196M+142.1%5+25.0%₩39.2M+93.7%100%Growing
2022Q1₩192.3M+11.3%40.0%₩48.1M+11.3%000%Growing
2021Q4₩139.1M4₩34.8M000%
2021Q3₩118.2M4₩29.6M000%
2021Q2₩81M4₩20.2M000%
2021Q1₩172.8M4₩43.2M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.