NumLM BizSeoul commercial-area market 평창동서측 · 골목상권 · 종로구 평창동 · Area page →
일반교습학원 Seoul data for 2025 Q4
Market size
- Estimated sales (quarter)
- ₩334.7M
- vs 2024Q4
- -26.7%
- Estimated transactions
- 798
Competition
- Stores
- 26
- vs a year ago
- +4.0%
- Franchise share
- 0% (0/26)
Per-store economics
- Estimated sales per store
- ₩12.9M
- vs a year ago
- -29.5%
- Per transaction
- ₩419K
Movement
- Openings (rate)
- 0 (0%)
- Closings (rate)
- 0 (0%)
- Net store change
- ±0
Pattern (descriptive, not a score): Possible crowding 점포↑ 매출 정체 점포당↓
Customer timing and mix (share of estimated sales, 2025 Q4)
All quarters (20, from 2021 Q1)
| Quarter | Est. sales | YoY | Stores | YoY | Per store | YoY | Open | Close | Franchise | Pattern |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025Q4 | ₩334.7M | -26.7% | 26 | +4.0% | ₩12.9M | -29.5% | 0 | 0 | 0% | Possible crowding |
| 2025Q3 | ₩342.2M | -8.6% | 26 | +8.3% | ₩13.2M | -15.6% | 0 | 0 | 0% | Possible crowding |
| 2025Q2 | ₩405M | +4.0% | 26 | +13.0% | ₩15.6M | -8.0% | 1 | 0 | 0% | Competition inflow |
| 2025Q1 | ₩481.7M | +47.5% | 25 | +8.7% | ₩19.3M | +35.7% | 0 | 0 | 0% | Growing |
| 2024Q4 | ₩456.6M | +147.9% | 25 | +8.7% | ₩18.3M | +128.0% | 1 | 0 | 0% | Growing |
| 2024Q3 | ₩374.3M | +56.8% | 24 | +4.3% | ₩15.6M | +50.2% | 1 | 0 | 0% | Growing |
| 2024Q2 | ₩389.6M | +81.7% | 23 | 0.0% | ₩16.9M | +81.7% | 1 | 1 | 0% | Growing |
| 2024Q1 | ₩326.7M | +131.4% | 23 | 0.0% | ₩14.2M | +131.4% | 0 | 0 | 0% | Growing |
| 2023Q4 | ₩184.2M | +95.3% | 23 | 0.0% | ₩8M | +95.3% | 0 | 0 | 0% | Growing |
| 2023Q3 | ₩238.7M | +122.2% | 23 | 0.0% | ₩10.4M | +122.2% | 0 | 0 | 0% | Growing |
| 2023Q2 | ₩214.4M | +16.3% | 23 | 0.0% | ₩9.3M | +16.3% | 0 | 0 | 0% | Growing |
| 2023Q1 | ₩141.2M | -27.3% | 23 | -4.2% | ₩6.1M | -24.1% | 1 | 1 | 0% | Shrinking |
| 2022Q4 | ₩94.3M | -76.1% | 23 | 0.0% | ₩4.1M | -76.1% | 0 | 0 | 0% | Mixed |
| 2022Q3 | ₩107.5M | -75.5% | 23 | +4.5% | ₩4.7M | -76.6% | 0 | 0 | 0% | Possible crowding |
| 2022Q2 | ₩184.3M | -58.8% | 23 | 0.0% | ₩8M | -58.8% | 0 | 1 | 0% | Mixed |
| 2022Q1 | ₩194.1M | -57.6% | 24 | +4.3% | ₩8.1M | -59.4% | 4 | 4 | 0% | Possible crowding |
| 2021Q4 | ₩395.3M | — | 23 | — | ₩17.2M | — | 1 | 0 | 4% | — |
| 2021Q3 | ₩439.2M | — | 22 | — | ₩20M | — | 0 | 1 | 5% | — |
| 2021Q2 | ₩447.4M | — | 23 | — | ₩19.5M | — | 0 | 0 | 4% | — |
| 2021Q1 | ₩457.5M | — | 23 | — | ₩19.9M | — | 0 | 0 | 4% | — |
Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31
Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.
Meaning & limits
Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk.
Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series.