SEOUL COMMERCIAL AREA

성균관대학교 골목상권

종로구혜화동· Area 77,655 m² · Area code 3110021 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

패스트푸드점 2025 Q4 · Seoul data

Estimated sales (quarter)₩52.4M▼ -46.2% YoY
Stores0YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -75.1%
Stores▼ -100.0%
Sales per store
Market size
Estimated sales (quarter)
₩52.4M
vs 2024Q4
-46.2%
Estimated transactions
3,224
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
₩16K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩35.4M – ₩313.6M
20212022202320242025
₩210M₩52.4M
Stores0 – 2
20212022202320242025
20
Sales per store₩49.8M – ₩156.8M
20212022202320242025
₩105M
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share150% – 150%
20212022202320242025
150%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -46.2%, stores YoY .

Competition change stores, openings, closings, franchise
Competition
Stores
0
vs a year ago
Franchise share
 (4/0)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩88.8M₩52.4M
Stores 2024 Q1 → 2025 Q4
00
Sales per store 2024 Q1 → 2025 Q4

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–116%
  • 11–1424%
  • 14–1742%
  • 17–2124%
  • 21–244%
Age
  • 10s2%
  • 20s21%
  • 30s13%
  • 40s23%
  • 50s30%
  • 60+11%
Weekday / weekend
  • Weekday73%
  • Weekend27%
Day of week
  • Mon5%
  • Tue12%
  • Wed15%
  • Thu22%
  • Fri19%
  • Sat13%
  • Sun14%
Gender
  • Male41%
  • Female59%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩52.4M-46.2%000
2025Q3₩52.9M-39.8%000
2025Q2₩35.4M-67.8%000
2025Q1₩40.9M-53.9%000
2024Q4₩97.4M-33.7%000
2024Q3₩87.8M-30.3%000
2024Q2₩109.9M-19.3%000
2024Q1₩88.8M-21.1%000
2023Q4₩146.9M+47.5%0-100.0%00
2023Q3₩125.9M-35.6%0-100.0%00
2023Q2₩136.2M-39.8%0-100.0%00
2023Q1₩112.6M-55.0%0-100.0%12
2022Q4₩99.6M-67.7%20.0%₩49.8M-67.7%00150%Mixed
2022Q3₩195.5M-37.7%20.0%₩97.7M-37.7%00150%Mixed
2022Q2₩226.3M-22.8%20.0%₩113.2M-22.8%00150%Mixed
2022Q1₩250.2M+19.1%20.0%₩125.1M+19.1%00150%Growing
2021Q4₩307.8M2₩153.9M00150%
2021Q3₩313.6M2₩156.8M11150%
2021Q2₩293.2M2₩146.6M00150%
2021Q1₩210M2₩105M00150%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.