SEOUL COMMERCIAL AREA

숙대입구역 1번 Neighbourhood area

Yongsan-gu (용산구) 남영동· Area 128,905 m² · Area code 3110075 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

치킨전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩77M▲ +78.4% YoY
Stores1±0.0% YoY
Sales per store₩77M▲ +78.4% YoY

Reading this area Estimated sales rose 78.4% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 78.4%. (vs a year earlier: Sales↑ · Stores→ · Per store↑)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +171.5%
Stores±0.0%
Sales per store▲ +171.5%
Market size
Estimated sales (quarter)
₩77M
vs 2024Q4
+78.4%
Estimated transactions
1,293
Per-store economics
Estimated sales per store
₩77M
vs a year ago
+78.4%
Per transaction
₩60K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩14.8M – ₩77M
20212022202320242025
₩28.4M₩77M
Stores1 – 1
20212022202320242025
11
Sales per store₩14.8M – ₩77M
20212022202320242025
₩28.4M₩77M
Openings0 – 2
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share200% – 300%
20212022202320242025
200%300%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +78.4%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
1
vs a year ago
0.0%
Franchise share
300% (3/1)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩34.4M₩77M
Stores 2024 Q1 → 2025 Q4
11
Sales per store 2024 Q1 → 2025 Q4
₩34.4M₩77M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1434%
  • 14–172%
  • 17–2133%
  • 21–2431%
Age
  • 10s0%
  • 20s4%
  • 30s13%
  • 40s56%
  • 50s18%
  • 60+8%
Weekday / weekend
  • Weekday63%
  • Weekend37%
Day of week
  • Mon8%
  • Tue15%
  • Wed20%
  • Thu10%
  • Fri9%
  • Sat37%
  • Sun0%
Gender
  • Male83%
  • Female17%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩77M+78.4%10.0%₩77M+78.4%00300%Sales↑ · Stores→ · Per store↑
2025Q3₩48.2M+11.4%10.0%₩48.2M+11.4%00300%Sales↑ · Stores→ · Per store↑
2025Q2₩49.5M-1.3%10.0%₩49.5M-1.3%00300%Sales→ · Stores→ · Per store→
2025Q1₩35.2M+2.3%10.0%₩35.2M+2.3%00300%Sales→ · Stores→ · Per store→
2024Q4₩43.2M+18.6%10.0%₩43.2M+18.6%00300%Sales↑ · Stores→ · Per store↑
2024Q3₩43.2M+8.2%10.0%₩43.2M+8.2%00300%Sales↑ · Stores→ · Per store↑
2024Q2₩50.1M+36.3%10.0%₩50.1M+36.3%00300%Sales↑ · Stores→ · Per store↑
2024Q1₩34.4M+71.7%10.0%₩34.4M+71.7%21300%Sales↑ · Stores→ · Per store↑
2023Q4₩36.4M+4.8%10.0%₩36.4M+4.8%00200%Sales↑ · Stores→ · Per store↑
2023Q3₩40M+60.2%10.0%₩40M+60.2%00200%Sales↑ · Stores→ · Per store↑
2023Q2₩36.8M+45.2%10.0%₩36.8M+45.2%00200%Sales↑ · Stores→ · Per store↑
2023Q1₩20.1M+35.7%10.0%₩20.1M+35.7%11200%Sales↑ · Stores→ · Per store↑
2022Q4₩34.7M+79.7%10.0%₩34.7M+79.7%00200%Sales↑ · Stores→ · Per store↑
2022Q3₩25M+15.0%10.0%₩25M+15.0%00200%Sales↑ · Stores→ · Per store↑
2022Q2₩25.3M+3.4%10.0%₩25.3M+3.4%00200%Sales↑ · Stores→ · Per store↑
2022Q1₩14.8M-47.9%10.0%₩14.8M-47.9%00200%Sales↓ · Stores→ · Per store↓
2021Q4₩19.3M1₩19.3M00200%
2021Q3₩21.7M1₩21.7M00200%
2021Q2₩24.5M1₩24.5M00200%
2021Q1₩28.4M1₩28.4M00200%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.