SEOUL COMMERCIAL AREA

장평중학교 골목상권

동대문구장안1동· Area 205,648 m² · Area code 3110229 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

반찬가게 2025 Q4 · Seoul data

Estimated sales (quarter)₩19,925.9M▲ +4.1% YoY
Stores9▲ +12.5% YoY
Sales per store₩2,214M▼ -7.5% YoY

Reading this area Estimated sales rose 4.1% from a year earlier, but stores rose 12.5%. The market grew, yet stores grew faster, so sales per store fell 7.5%. (descriptive pattern: Competition inflow)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +48.5%
Stores▲ +28.6%
Sales per store▲ +15.5%
Market size
Estimated sales (quarter)
₩19,925.9M
vs 2024Q4
+4.1%
Estimated transactions
44,335
Per-store economics
Estimated sales per store
₩2,214M
vs a year ago
-7.5%
Per transaction
₩449K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩10,768.1M – ₩19,925.9M
20212022202320242025
₩13,417.7M₩19,925.9M
Stores7 – 9
20212022202320242025
79
Sales per store₩1,538.3M – ₩2,392.8M
20212022202320242025
₩1,916.8M₩2,214M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +4.1%, stores YoY +12.5%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
+12.5%
Franchise share
0% (0/9)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩11,907.2M₩19,925.9M
Stores 2024 Q1 → 2025 Q4
79
Sales per store 2024 Q1 → 2025 Q4
₩1,701M₩2,214M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0614%
  • 06–1133%
  • 11–1421%
  • 14–1732%
  • 17–210%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s11%
  • 50s37%
  • 60+52%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon19%
  • Tue23%
  • Wed16%
  • Thu12%
  • Fri30%
  • Sat0%
  • Sun0%
Gender
  • Male36%
  • Female64%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩19,925.9M+4.1%9+12.5%₩2,214M-7.5%000%Competition inflow
2025Q3₩19,080M+11.9%9+12.5%₩2,120M-0.6%000%Mixed
2025Q2₩18,031.9M+67.5%9+28.6%₩2,003.5M+30.2%100%Growing
2025Q1₩17,131.2M+43.9%8+14.3%₩2,141.4M+25.9%000%Growing
2024Q4₩19,142.2M+17.0%8+14.3%₩2,392.8M+2.4%000%Mixed
2024Q3₩17,057.5M+24.8%8+14.3%₩2,132.2M+9.2%100%Growing
2024Q2₩10,768.1M-27.2%70.0%₩1,538.3M-27.2%000%Mixed
2024Q1₩11,907.2M-9.8%70.0%₩1,701M-9.8%000%Mixed
2023Q4₩16,359.7M+3.6%7-12.5%₩2,337.1M+18.4%000%Mixed
2023Q3₩13,672.8M-2.9%7-12.5%₩1,953.3M+10.9%000%Possible recovery
2023Q2₩14,786.1M-7.6%7-12.5%₩2,112.3M+5.5%000%Shrinking
2023Q1₩13,194.3M-3.3%7-12.5%₩1,884.9M+10.5%010%Shrinking
2022Q4₩15,795.9M+16.2%8+14.3%₩1,974.5M+1.7%000%Mixed
2022Q3₩14,086.9M-11.5%80.0%₩1,760.9M-11.5%000%Mixed
2022Q2₩16,010.6M+0.3%8+14.3%₩2,001.3M-12.2%000%Possible crowding
2022Q1₩13,646.2M+1.7%8+14.3%₩1,705.8M-11.0%100%Possible crowding
2021Q4₩13,592.9M7₩1,941.8M010%
2021Q3₩15,913.5M8₩1,989.2M100%
2021Q2₩15,961.9M7₩2,280.3M000%
2021Q1₩13,417.7M7₩1,916.8M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.