SEOUL COMMERCIAL AREA

홍제3동주민센터 골목상권

서대문구홍제3동· Area 113,498 m² · Area code 3110529 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

제과점 2025 Q4 · Seoul data

Estimated sales (quarter)₩103.3M±0.0% YoY
Stores4▲ +33.3% YoY
Sales per store₩25.8M▼ -25.0% YoY

Reading this area Stores rose 33.3% from a year earlier while estimated sales stayed about the same (0.0%), so sales per store fell 25.0%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -17.0%
Stores▲ +100.0%
Sales per store▼ -58.5%
Market size
Estimated sales (quarter)
₩103.3M
vs 2024Q4
-0.0%
Estimated transactions
11,598
Per-store economics
Estimated sales per store
₩25.8M
vs a year ago
-25.0%
Per transaction
₩9K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩100.8M – ₩178.8M
20212022202320242025
₩124.5M₩103.3M
Stores2 – 4
20212022202320242025
24
Sales per store₩25.2M – ₩89.4M
20212022202320242025
₩62.2M₩25.8M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share25% – 50%
20212022202320242025
50%25%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -0.0%, stores YoY +33.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
+33.3%
Franchise share
25% (1/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩123.2M₩103.3M
Stores 2024 Q1 → 2025 Q4
34
Sales per store 2024 Q1 → 2025 Q4
₩41.1M₩25.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1114%
  • 11–1426%
  • 14–1724%
  • 17–2129%
  • 21–247%
Age
  • 10s2%
  • 20s9%
  • 30s23%
  • 40s22%
  • 50s26%
  • 60+18%
Weekday / weekend
  • Weekday67%
  • Weekend33%
Day of week
  • Mon12%
  • Tue11%
  • Wed15%
  • Thu16%
  • Fri13%
  • Sat20%
  • Sun13%
Gender
  • Male53%
  • Female47%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩103.3M-0.0%4+33.3%₩25.8M-25.0%0025%Possible crowding
2025Q3₩105.2M-6.2%4+33.3%₩26.3M-29.7%0025%Possible crowding
2025Q2₩100.8M-17.9%4+33.3%₩25.2M-38.4%0025%Possible crowding
2025Q1₩105.6M-14.3%4+33.3%₩26.4M-35.7%1025%Possible crowding
2024Q4₩103.3M-17.7%30.0%₩34.4M-17.7%0033%Mixed
2024Q3₩112.2M-9.6%30.0%₩37.4M-9.6%0033%Mixed
2024Q2₩122.8M-8.0%30.0%₩40.9M-8.0%0033%Mixed
2024Q1₩123.2M-0.3%3-25.0%₩41.1M+32.9%0033%Possible recovery
2023Q4₩125.5M+4.7%3-25.0%₩41.8M+39.6%0033%Mixed
2023Q3₩124.2M-7.8%30.0%₩41.4M-7.8%0033%Mixed
2023Q2₩133.4M-16.7%30.0%₩44.5M-16.7%0133%Mixed
2023Q1₩123.6M-30.9%4+100.0%₩30.9M-65.4%0025%Possible crowding
2022Q4₩119.9M-30.3%4+100.0%₩30M-65.1%1025%Possible crowding
2022Q3₩134.7M-22.6%3+50.0%₩44.9M-48.4%1133%Possible crowding
2022Q2₩160.3M+2.5%3+50.0%₩53.4M-31.7%1033%Possible crowding
2022Q1₩178.8M+43.7%20.0%₩89.4M+43.7%0050%Growing
2021Q4₩171.9M2₩85.9M0050%
2021Q3₩174.1M2₩87M0050%
2021Q2₩156.4M2₩78.2M0050%
2021Q1₩124.5M2₩62.2M0050%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.