SEOUL COMMERCIAL AREA

홍제3동주민센터 Neighbourhood area

Seodaemun-gu (서대문구) 홍제3동· Area 113,498 m² · Area code 3110529 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의류 2025 Q4 · Seoul data

Estimated sales (quarter)₩4.8M▼ -46.1% YoY
Stores4±0.0% YoY
Sales per store₩1.2M▼ -46.1% YoY

Reading this area Against a year earlier, estimated sales -46.1%, stores 0.0% and sales per store -46.1% do not read in one direction. (vs a year earlier: Sales↓ · Stores→ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -33.2%
Stores▼ -50.0%
Sales per store▲ +33.7%
Market size
Estimated sales (quarter)
₩4.8M
vs 2024Q4
-46.1%
Estimated transactions
187
Per-store economics
Estimated sales per store
₩1.2M
vs a year ago
-46.1%
Per transaction
₩25K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩925K – ₩111.3M
20212022202320242025
₩7.1M₩4.8M
Stores4 – 8
20212022202320242025
84
Sales per store₩231K – ₩27.8M
20212022202320242025
₩891K₩1.2M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -46.1%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
0.0%
Franchise share
0% (0/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩18.7M₩4.8M
Stores 2024 Q1 → 2025 Q4
54
Sales per store 2024 Q1 → 2025 Q4
₩3.7M₩1.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1111%
  • 11–1410%
  • 14–1769%
  • 17–2110%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s9%
  • 50s24%
  • 60+66%
Weekday / weekend
  • Weekday71%
  • Weekend29%
Day of week
  • Mon3%
  • Tue16%
  • Wed12%
  • Thu0%
  • Fri39%
  • Sat5%
  • Sun24%
Gender
  • Male21%
  • Female79%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩4.8M-46.1%40.0%₩1.2M-46.1%000%Sales↓ · Stores→ · Per store↓
2025Q3₩111.3M+11927.4%40.0%₩27.8M+11927.4%000%Sales↑ · Stores→ · Per store↑
2025Q2₩53.8M+142.9%4-20.0%₩13.4M+203.6%000%Sales↑ · Stores↓ · Per store↑
2025Q1₩35.5M+89.6%4-20.0%₩8.9M+137.0%000%Sales↑ · Stores↓ · Per store↑
2024Q4₩8.8M-7.7%4-20.0%₩2.2M+15.4%000%Sales↓ · Stores↓ · Per store↑
2024Q3₩925K-86.4%4-20.0%₩231K-83.0%010%Sales↓ · Stores↓ · Per store↓
2024Q2₩22.1M+39.8%50.0%₩4.4M+39.8%000%Sales↑ · Stores→ · Per store↑
2024Q1₩18.7M+150.2%5+25.0%₩3.7M+100.2%000%Sales↑ · Stores↑ · Per store↑
2023Q4₩9.6M+99.5%5+25.0%₩1.9M+59.6%000%Sales↑ · Stores↑ · Per store↑
2023Q3₩6.8M+140.6%5+25.0%₩1.4M+92.5%110%Sales↑ · Stores↑ · Per store↑
2023Q2₩15.8M+66.2%5+25.0%₩3.2M+33.0%100%Sales↑ · Stores↑ · Per store↑
2023Q1₩7.5M+495.6%4-20.0%₩1.9M+644.5%000%Sales↑ · Stores↓ · Per store↑
2022Q4₩4.8M-5.8%4-20.0%₩1.2M+17.7%000%Sales↓ · Stores↓ · Per store↑
2022Q3₩2.8M+33.9%4-33.3%₩705K+100.8%000%Sales↑ · Stores↓ · Per store↑
2022Q2₩9.5M+72.0%4-42.9%₩2.4M+200.9%010%Sales↑ · Stores↓ · Per store↑
2022Q1₩1.3M-82.4%5-37.5%₩251K-71.8%000%Sales↓ · Stores↓ · Per store↓
2021Q4₩5.1M5₩1M010%
2021Q3₩2.1M6₩351K010%
2021Q2₩5.5M7₩792K010%
2021Q1₩7.1M8₩891K000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.