SEOUL COMMERCIAL AREA

논현초등학교 골목상권

강남구논현1동· Area 190,913 m² · Area code 3110955 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의원 2025 Q4 · Seoul data

Estimated sales (quarter)₩858.3M▲ +45.5% YoY
Stores9▲ +12.5% YoY
Sales per store₩95.4M▲ +29.4% YoY

Reading this area Estimated sales rose 45.5% from a year earlier while stores were up 12.5%, so sales per store also rose 29.4%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +77.5%
Stores▲ +28.6%
Sales per store▲ +38.1%
Market size
Estimated sales (quarter)
₩858.3M
vs 2024Q4
+45.5%
Estimated transactions
5,615
Per-store economics
Estimated sales per store
₩95.4M
vs a year ago
+29.4%
Per transaction
₩153K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩369.2M – ₩937M
20212022202320242025
₩483.6M₩858.3M
Stores5 – 9
20212022202320242025
79
Sales per store₩61.5M – ₩133.3M
20212022202320242025
₩69.1M₩95.4M
Openings0 – 3
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +45.5%, stores YoY +12.5%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
+12.5%
Franchise share
0% (0/9)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩478.3M₩858.3M
Stores 2024 Q1 → 2025 Q4
79
Sales per store 2024 Q1 → 2025 Q4
₩68.3M₩95.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–062%
  • 06–1110%
  • 11–1425%
  • 14–1732%
  • 17–2122%
  • 21–2410%
Age
  • 10s0%
  • 20s12%
  • 30s37%
  • 40s41%
  • 50s6%
  • 60+3%
Weekday / weekend
  • Weekday80%
  • Weekend20%
Day of week
  • Mon22%
  • Tue14%
  • Wed22%
  • Thu10%
  • Fri13%
  • Sat18%
  • Sun2%
Gender
  • Male17%
  • Female83%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩858.3M+45.5%9+12.5%₩95.4M+29.4%000%Growing
2025Q3₩853.3M+75.3%9+28.6%₩94.8M+36.3%000%Growing
2025Q2₩937M+78.7%9+28.6%₩104.1M+39.0%100%Growing
2025Q1₩779.1M+62.9%8+14.3%₩97.4M+42.5%000%Growing
2024Q4₩589.8M+6.4%8+60.0%₩73.7M-33.5%100%Competition inflow
2024Q3₩486.8M-19.8%7+40.0%₩69.5M-42.7%000%Possible crowding
2024Q2₩524.4M-19.6%7+40.0%₩74.9M-42.6%000%Possible crowding
2024Q1₩478.3M-28.2%7+40.0%₩68.3M-48.7%310%Possible crowding
2023Q4₩554.3M-19.4%5-16.7%₩110.9M-3.2%000%Shrinking
2023Q3₩606.7M+13.9%5-16.7%₩121.3M+36.7%000%Mixed
2023Q2₩652.5M+76.7%5-16.7%₩130.5M+112.1%000%Mixed
2023Q1₩666.4M+59.4%5-16.7%₩133.3M+91.3%010%Mixed
2022Q4₩687.5M+32.0%6-14.3%₩114.6M+54.0%000%Mixed
2022Q3₩532.4M+2.1%6-14.3%₩88.7M+19.1%110%Possible recovery
2022Q2₩369.2M-32.1%6-14.3%₩61.5M-20.8%000%Shrinking
2022Q1₩417.9M-13.6%6-14.3%₩69.7M+0.8%010%Shrinking
2021Q4₩520.7M7₩74.4M000%
2021Q3₩521.7M7₩74.5M000%
2021Q2₩543.7M7₩77.7M000%
2021Q1₩483.6M7₩69.1M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.