SEOUL COMMERCIAL AREA

원남동사거리 발달상권

종로구종로1·2·3·4가동· Area 99,120 m² · Area code 3120010 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,192.6M▼ -9.2% YoY
Stores25▼ -3.8% YoY
Sales per store₩47.7M▼ -5.6% YoY

Reading this area Estimated sales fell 9.2% from a year earlier and stores fell 3.8%. Sales per store are down 5.6%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +59.8%
Stores▼ -3.8%
Sales per store▲ +66.2%
Market size
Estimated sales (quarter)
₩1,192.6M
vs 2024Q4
-9.2%
Estimated transactions
33,042
Per-store economics
Estimated sales per store
₩47.7M
vs a year ago
-5.6%
Per transaction
₩36K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩684.9M – ₩1,313.9M
20212022202320242025
₩746.3M₩1,192.6M
Stores24 – 29
20212022202320242025
2625
Sales per store₩25.4M – ₩50.5M
20212022202320242025
₩28.7M₩47.7M
Openings0 – 2
20212022202320242025
11
Closings0 – 2
20212022202320242025
21
Franchise share7% – 17%
20212022202320242025
8%12%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -9.2%, stores YoY -3.8%.

Competition change stores, openings, closings, franchise
Competition
Stores
25
vs a year ago
-3.8%
Franchise share
12% (3/25)
Movement
Openings (rate)
1 (4%)
Closings (rate)
1 (4%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩1,256M₩1,192.6M
Stores 2024 Q1 → 2025 Q4
2525
Sales per store 2024 Q1 → 2025 Q4
₩50.2M₩47.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–111%
  • 11–1455%
  • 14–174%
  • 17–2130%
  • 21–249%
Age
  • 10s0%
  • 20s12%
  • 30s24%
  • 40s20%
  • 50s23%
  • 60+20%
Weekday / weekend
  • Weekday90%
  • Weekend10%
Day of week
  • Mon19%
  • Tue18%
  • Wed20%
  • Thu17%
  • Fri17%
  • Sat7%
  • Sun3%
Gender
  • Male62%
  • Female38%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,192.6M-9.2%25-3.8%₩47.7M-5.6%1112%Shrinking
2025Q3₩1,008.4M-3.2%24-4.0%₩42M+0.9%1017%Shrinking
2025Q2₩968.1M-13.5%24-7.7%₩40.3M-6.3%1213%Shrinking
2025Q1₩1,106.5M-11.9%250.0%₩44.3M-11.9%1212%Mixed
2024Q4₩1,313.9M+1.6%260.0%₩50.5M+1.6%1012%Mixed
2024Q3₩1,041.4M-7.8%25-7.4%₩41.7M-0.5%0112%Shrinking
2024Q2₩1,119.8M-7.9%26-3.7%₩43.1M-4.4%2012%Shrinking
2024Q1₩1,256M+5.1%25-7.4%₩50.2M+13.5%018%Mixed
2023Q4₩1,293M+11.2%26-7.1%₩49.7M+19.8%018%Mixed
2023Q3₩1,130.1M+15.0%27-3.6%₩41.9M+19.3%007%Mixed
2023Q2₩1,216.3M+24.3%270.0%₩45M+24.3%007%Growing
2023Q1₩1,195.2M+39.5%27-3.6%₩44.3M+44.7%017%Mixed
2022Q4₩1,162.2M+20.7%28-3.4%₩41.5M+25.0%227%Mixed
2022Q3₩982.6M+43.5%28+3.7%₩35.1M+38.3%217%Growing
2022Q2₩978.8M+8.7%27+3.8%₩36.3M+4.6%017%Growing
2022Q1₩856.7M+14.8%28+7.7%₩30.6M+6.6%017%Growing
2021Q4₩963.1M29₩33.2M207%
2021Q3₩684.9M27₩25.4M107%
2021Q2₩900.8M26₩34.6M008%
2021Q1₩746.3M26₩28.7M128%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.