SEOUL COMMERCIAL AREA

원남동사거리 Developed area

Jongno-gu (종로구) 종로1·2·3·4가동· Area 99,120 m² · Area code 3120010 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

편의점 2025 Q4 · Seoul data

Estimated sales (quarter)₩243.4M▲ +2.3% YoY
Stores0YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -15.3%
Stores
Sales per store
Market size
Estimated sales (quarter)
₩243.4M
vs 2024Q4
+2.3%
Estimated transactions
34,030
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
₩7K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩205.4M – ₩330.9M
20212022202320242025
₩287.5M₩243.4M
Stores0 – 0
20212022202320242025
00
Sales per store
20212022202320242025
Openings0 – 0
20212022202320242025
00
Closings0 – 0
20212022202320242025
00
Franchise share
20212022202320242025

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +2.3%, stores YoY .

Competition change stores, openings, closings, franchise
Competition
Stores
0
vs a year ago
Franchise share
 (3/0)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩205.4M₩243.4M
Stores 2024 Q1 → 2025 Q4
00
Sales per store 2024 Q1 → 2025 Q4

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0610%
  • 06–1117%
  • 11–1413%
  • 14–1715%
  • 17–2128%
  • 21–2418%
Age
  • 10s0%
  • 20s22%
  • 30s31%
  • 40s19%
  • 50s17%
  • 60+10%
Weekday / weekend
  • Weekday73%
  • Weekend27%
Day of week
  • Mon13%
  • Tue14%
  • Wed16%
  • Thu15%
  • Fri15%
  • Sat15%
  • Sun12%
Gender
  • Male62%
  • Female38%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩243.4M+2.3%000
2025Q3₩237.7M+6.1%000
2025Q2₩240.5M+4.7%000
2025Q1₩215.3M+4.8%000
2024Q4₩238.1M-9.1%000
2024Q3₩224M-14.0%000
2024Q2₩229.6M-12.9%000
2024Q1₩205.4M-23.7%000
2023Q4₩261.8M-12.5%000
2023Q3₩260.5M-21.3%000
2023Q2₩263.6M-14.2%000
2023Q1₩269M-4.2%000
2022Q4₩299.3M+8.6%000
2022Q3₩330.9M+16.1%000
2022Q2₩307.1M+4.8%000
2022Q1₩280.9M-2.3%000
2021Q4₩275.6M000
2021Q3₩285.1M000
2021Q2₩293.1M000
2021Q1₩287.5M000
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.