SEOUL COMMERCIAL AREA

원남동사거리 발달상권

종로구종로1·2·3·4가동· Area 99,120 m² · Area code 3120010 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩35.2M▼ -12.7% YoY
Stores4▼ -33.3% YoY
Sales per store₩8.8M▲ +30.9% YoY

Reading this area Estimated sales fell 12.7% from a year earlier and stores fell 33.3%. Sales per store are up 30.9%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -56.6%
Stores▼ -55.6%
Sales per store▼ -2.3%
Market size
Estimated sales (quarter)
₩35.2M
vs 2024Q4
-12.7%
Estimated transactions
3,428
Per-store economics
Estimated sales per store
₩8.8M
vs a year ago
+30.9%
Per transaction
₩10K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩24.1M – ₩90.4M
20212022202320242025
₩81M₩35.2M
Stores4 – 9
20212022202320242025
94
Sales per store₩5M – ₩11M
20212022202320242025
₩9M₩8.8M
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -12.7%, stores YoY -33.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
-33.3%
Franchise share
0% (0/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩30.2M₩35.2M
Stores 2024 Q1 → 2025 Q4
54
Sales per store 2024 Q1 → 2025 Q4
₩6M₩8.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1119%
  • 11–1477%
  • 14–173%
  • 17–211%
  • 21–240%
Age
  • 10s0%
  • 20s5%
  • 30s39%
  • 40s24%
  • 50s29%
  • 60+2%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon19%
  • Tue21%
  • Wed26%
  • Thu18%
  • Fri15%
  • Sat0%
  • Sun0%
Gender
  • Male66%
  • Female34%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩35.2M-12.7%4-33.3%₩8.8M+30.9%000%Shrinking
2025Q3₩29.5M+8.1%4-20.0%₩7.4M+35.2%000%Mixed
2025Q2₩25M-18.8%4-20.0%₩6.2M+1.5%000%Shrinking
2025Q1₩24.1M-20.3%4-20.0%₩6M-0.4%020%Shrinking
2024Q4₩40.3M+29.7%6+20.0%₩6.7M+8.1%100%Growing
2024Q3₩27.3M-12.6%50.0%₩5.5M-12.6%000%Mixed
2024Q2₩30.8M-8.5%50.0%₩6.2M-8.5%000%Mixed
2024Q1₩30.2M-29.1%50.0%₩6M-29.1%000%Mixed
2023Q4₩31.1M-2.3%5-16.7%₩6.2M+17.3%000%Possible recovery
2023Q3₩31.2M-27.4%5-16.7%₩6.2M-12.9%000%Shrinking
2023Q2₩33.6M-4.1%5-28.6%₩6.7M+34.2%000%Shrinking
2023Q1₩42.6M-22.5%5-28.6%₩8.5M+8.5%010%Shrinking
2022Q4₩31.8M-58.7%6-14.3%₩5.3M-51.8%000%Shrinking
2022Q3₩42.9M-36.9%6-33.3%₩7.2M-5.4%010%Shrinking
2022Q2₩35.1M-61.2%7-22.2%₩5M-50.1%000%Shrinking
2022Q1₩55M-32.1%7-22.2%₩7.9M-12.7%000%Shrinking
2021Q4₩77M7₩11M020%
2021Q3₩68.1M9₩7.6M000%
2021Q2₩90.4M9₩10M000%
2021Q1₩81M9₩9M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.