SEOUL COMMERCIAL AREA

을지로입구역 Developed area

Jung-gu (중구) 명동· Area 200,306 m² · Area code 3120026 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

의약품 2025 Q4 · Seoul data

Estimated sales (quarter)₩3,188.1M▼ -20.1% YoY
Stores13▲ +8.3% YoY
Sales per store₩245.2M▼ -26.3% YoY

Reading this area Stores rose 8.3% from a year earlier while estimated sales stayed about the same (-20.1%), so sales per store fell 26.3%. (vs a year earlier: Sales↓ · Stores↑ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -3.3%
Stores▼ -13.3%
Sales per store▲ +11.5%
Market size
Estimated sales (quarter)
₩3,188.1M
vs 2024Q4
-20.1%
Estimated transactions
287,941
Per-store economics
Estimated sales per store
₩245.2M
vs a year ago
-26.3%
Per transaction
₩11K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩3,188.1M – ₩6,122.8M
20212022202320242025
₩3,298.3M₩3,188.1M
Stores12 – 15
20212022202320242025
1513
Sales per store₩219.9M – ₩437.3M
20212022202320242025
₩219.9M₩245.2M
Openings0 – 1
20212022202320242025
10
Closings0 – 1
20212022202320242025
10
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -20.1%, stores YoY +8.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
13
vs a year ago
+8.3%
Franchise share
0% (0/13)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩4,110.7M₩3,188.1M
Stores 2024 Q1 → 2025 Q4
1313
Sales per store 2024 Q1 → 2025 Q4
₩316.2M₩245.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1119%
  • 11–1431%
  • 14–1731%
  • 17–2120%
  • 21–240%
Age
  • 10s0%
  • 20s11%
  • 30s29%
  • 40s25%
  • 50s22%
  • 60+13%
Weekday / weekend
  • Weekday98%
  • Weekend2%
Day of week
  • Mon22%
  • Tue18%
  • Wed20%
  • Thu17%
  • Fri21%
  • Sat2%
  • Sun0%
Gender
  • Male56%
  • Female44%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩3,188.1M-20.1%13+8.3%₩245.2M-26.3%000%Sales↓ · Stores↑ · Per store↓
2025Q3₩3,774.7M-16.2%13+8.3%₩290.4M-22.7%100%Sales↓ · Stores↑ · Per store↓
2025Q2₩3,617.6M-14.9%12-7.7%₩301.5M-7.8%000%Sales↓ · Stores↓ · Per store↓
2025Q1₩3,475.6M-15.4%12-7.7%₩289.6M-8.4%000%Sales↓ · Stores↓ · Per store↓
2024Q4₩3,992.2M-10.8%12-14.3%₩332.7M+4.0%000%Sales↓ · Stores↓ · Per store↑
2024Q3₩4,506.3M+0.7%12-14.3%₩375.5M+17.4%010%Sales→ · Stores↓ · Per store↑
2024Q2₩4,250.8M-8.8%13-7.1%₩327M-1.8%000%Sales↓ · Stores↓ · Per store→
2024Q1₩4,110.7M-7.3%13-7.1%₩316.2M-0.2%010%Sales↓ · Stores↓ · Per store→
2023Q4₩4,477.5M-11.6%140.0%₩319.8M-11.6%000%Sales↓ · Stores→ · Per store↓
2023Q3₩4,477M-8.6%140.0%₩319.8M-8.6%000%Sales↓ · Stores→ · Per store↓
2023Q2₩4,661.4M+1.6%140.0%₩333M+1.6%000%Sales→ · Stores→ · Per store→
2023Q1₩4,435.5M-27.6%140.0%₩316.8M-27.6%000%Sales↓ · Stores→ · Per store↓
2022Q4₩5,063.8M+22.8%140.0%₩361.7M+22.8%000%Sales↑ · Stores→ · Per store↑
2022Q3₩4,898.4M+17.5%14-6.7%₩349.9M+25.9%000%Sales↑ · Stores↓ · Per store↑
2022Q2₩4,587.6M+9.3%14-6.7%₩327.7M+17.1%000%Sales↑ · Stores↓ · Per store↑
2022Q1₩6,122.8M+85.6%14-6.7%₩437.3M+98.9%000%Sales↑ · Stores↓ · Per store↑
2021Q4₩4,124.4M14₩294.6M010%
2021Q3₩4,168.3M15₩277.9M000%
2021Q2₩4,198.8M15₩279.9M110%
2021Q1₩3,298.3M15₩219.9M110%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.