SEOUL COMMERCIAL AREA

명동역(명동재미로) Developed area

Jung-gu (중구) 명동· Area 157,156 m² · Area code 3120027 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

양식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩69.2M▼ -37.4% YoY
Stores15±0.0% YoY
Sales per store₩4.6M▼ -37.4% YoY

Reading this area Against a year earlier, estimated sales -37.4%, stores 0.0% and sales per store -37.4% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +89.8%
Stores▲ +25.0%
Sales per store▲ +51.8%
Market size
Estimated sales (quarter)
₩69.2M
vs 2024Q4
-37.4%
Estimated transactions
4,327
Per-store economics
Estimated sales per store
₩4.6M
vs a year ago
-37.4%
Per transaction
₩16K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩35.9M – ₩180.3M
20212022202320242025
₩36.5M₩69.2M
Stores12 – 18
20212022202320242025
1215
Sales per store₩2.6M – ₩10M
20212022202320242025
₩3M₩4.6M
Openings0 – 2
20212022202320242025
01
Closings0 – 2
20212022202320242025
00
Franchise share0% – 8%
20212022202320242025
8%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -37.4%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
15
vs a year ago
0.0%
Franchise share
0% (0/15)
Movement
Openings (rate)
1 (7%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩95M₩69.2M
Stores 2024 Q1 → 2025 Q4
1715
Sales per store 2024 Q1 → 2025 Q4
₩5.6M₩4.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–114%
  • 11–1436%
  • 14–1724%
  • 17–2131%
  • 21–245%
Age
  • 10s0%
  • 20s46%
  • 30s32%
  • 40s13%
  • 50s7%
  • 60+1%
Weekday / weekend
  • Weekday61%
  • Weekend39%
Day of week
  • Mon14%
  • Tue8%
  • Wed11%
  • Thu17%
  • Fri11%
  • Sat23%
  • Sun15%
Gender
  • Male56%
  • Female44%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩69.2M-37.4%150.0%₩4.6M-37.4%100%Mixed
2025Q3₩59.8M-52.1%14-12.5%₩4.3M-45.2%010%Shrinking
2025Q2₩111.2M-10.9%14-12.5%₩7.9M+1.9%017%Shrinking
2025Q1₩107.5M+13.2%15-11.8%₩7.2M+28.3%007%Mixed
2024Q4₩110.5M-24.2%15-16.7%₩7.4M-9.0%017%Shrinking
2024Q3₩124.8M-30.8%16-11.1%₩7.8M-22.1%006%Shrinking
2024Q2₩124.8M+1.7%16-5.9%₩7.8M+8.1%126%Possible recovery
2024Q1₩95M-3.7%17+6.3%₩5.6M-9.3%016%Possible crowding
2023Q4₩145.8M+36.8%18+20.0%₩8.1M+14.0%116%Growing
2023Q3₩180.3M+74.5%18+28.6%₩10M+35.7%106%Growing
2023Q2₩122.6M+46.7%17+21.4%₩7.2M+20.8%216%Growing
2023Q1₩98.6M+71.9%16+14.3%₩6.2M+50.4%106%Growing
2022Q4₩106.6M+54.9%15+7.1%₩7.1M+44.6%107%Growing
2022Q3₩103.3M+188.2%140.0%₩7.4M+188.2%117%Growing
2022Q2₩83.6M+57.7%140.0%₩6M+57.7%117%Growing
2022Q1₩57.4M+57.4%14+16.7%₩4.1M+34.9%007%Growing
2021Q4₩68.8M14₩4.9M007%
2021Q3₩35.9M14₩2.6M007%
2021Q2₩53M14₩3.8M207%
2021Q1₩36.5M12₩3M008%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.