SEOUL COMMERCIAL AREA

명동역(명동재미로) 발달상권

중구명동· Area 157,156 m² · Area code 3120027 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

시계및귀금속 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,839.2M▼ -54.0% YoY
Stores34±0.0% YoY
Sales per store₩54.1M▼ -54.0% YoY

Reading this area Against a year earlier, estimated sales -54.0%, stores 0.0% and sales per store -54.0% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -14.0%
Stores▼ -8.1%
Sales per store▼ -6.4%
Market size
Estimated sales (quarter)
₩1,839.2M
vs 2024Q4
-54.0%
Estimated transactions
5,322
Per-store economics
Estimated sales per store
₩54.1M
vs a year ago
-54.0%
Per transaction
₩346K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩62.7M – ₩3,997.3M
20212022202320242025
₩2,137.5M₩1,839.2M
Stores33 – 39
20212022202320242025
3734
Sales per store₩1.7M – ₩117.6M
20212022202320242025
₩57.8M₩54.1M
Openings0 – 3
20212022202320242025
30
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -54.0%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
34
vs a year ago
0.0%
Franchise share
0% (0/34)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩684.4M₩1,839.2M
Stores 2024 Q1 → 2025 Q4
3734
Sales per store 2024 Q1 → 2025 Q4
₩18.5M₩54.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–111%
  • 11–1485%
  • 14–1710%
  • 17–214%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s1%
  • 40s2%
  • 50s88%
  • 60+9%
Weekday / weekend
  • Weekday99%
  • Weekend1%
Day of week
  • Mon82%
  • Tue1%
  • Wed3%
  • Thu8%
  • Fri5%
  • Sat1%
  • Sun0%
Gender
  • Male10%
  • Female90%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,839.2M-54.0%340.0%₩54.1M-54.0%000%Mixed
2025Q3₩485.3M+436.3%340.0%₩14.3M+436.3%100%Growing
2025Q2₩189.5M-80.8%33-8.3%₩5.7M-79.0%000%Shrinking
2025Q1₩119.7M-82.5%33-10.8%₩3.6M-80.4%010%Shrinking
2024Q4₩3,997.3M+170.6%34-10.5%₩117.6M+202.5%110%Mixed
2024Q3₩90.5M-28.9%34-10.5%₩2.7M-20.5%020%Shrinking
2024Q2₩985.8M+1471.8%36-5.3%₩27.4M+1559.2%010%Mixed
2024Q1₩684.4M+329.0%37-2.6%₩18.5M+340.6%010%Growing
2023Q4₩1,477M-28.3%380.0%₩38.9M-28.3%110%Mixed
2023Q3₩127.2M-74.5%380.0%₩3.3M-74.5%000%Mixed
2023Q2₩62.7M-83.8%38-2.6%₩1.7M-83.4%000%Mixed
2023Q1₩159.5M-57.9%38-2.6%₩4.2M-56.8%000%Mixed
2022Q4₩2,060.9M-4.6%38+2.7%₩54.2M-7.1%000%Mixed
2022Q3₩498.5M-38.4%38+5.6%₩13.1M-41.6%010%Possible crowding
2022Q2₩386.8M+275.9%39+5.4%₩9.9M+256.6%000%Growing
2022Q1₩378.8M-82.3%39+5.4%₩9.7M-83.2%200%Possible crowding
2021Q4₩2,159.1M37₩58.4M100%
2021Q3₩808.8M36₩22.5M010%
2021Q2₩102.9M37₩2.8M000%
2021Q1₩2,137.5M37₩57.8M300%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.