SEOUL COMMERCIAL AREA

명동역(명동재미로) 발달상권

중구명동· Area 157,156 m² · Area code 3120027 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

부동산중개업 2025 Q4 · Seoul data

Estimated sales (quarter)₩2.7M▼ -92.4% YoY
Stores13▼ -7.1% YoY
Sales per store₩211K▼ -91.8% YoY

Reading this area Estimated sales fell 92.4% from a year earlier and stores fell 7.1%. Sales per store are down 91.8%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -73.3%
Stores▼ -31.6%
Sales per store▼ -61.0%
Market size
Estimated sales (quarter)
₩2.7M
vs 2024Q4
-92.4%
Estimated transactions
275
Per-store economics
Estimated sales per store
₩211K
vs a year ago
-91.8%
Per transaction
₩10K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩2.7M – ₩36M
20212022202320242025
₩10.3M₩2.7M
Stores13 – 19
20212022202320242025
1913
Sales per store₩211K – ₩2.8M
20212022202320242025
₩543K₩211K
Openings0 – 0
20212022202320242025
00
Closings0 – 2
20212022202320242025
10
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -92.4%, stores YoY -7.1%.

Competition change stores, openings, closings, franchise
Competition
Stores
13
vs a year ago
-7.1%
Franchise share
0% (0/13)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩26.7M₩2.7M
Stores 2024 Q1 → 2025 Q4
1413
Sales per store 2024 Q1 → 2025 Q4
₩1.9M₩211K

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–14100%
  • 14–170%
  • 17–210%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s0%
  • 50s0%
  • 60+100%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon0%
  • Tue0%
  • Wed100%
  • Thu0%
  • Fri0%
  • Sat0%
  • Sun0%
Gender
  • Male0%
  • Female100%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩2.7M-92.4%13-7.1%₩211K-91.8%000%Shrinking
2025Q3₩36M+200.0%13-7.1%₩2.8M+223.1%000%Mixed
2025Q2₩36M+50.0%13-7.1%₩2.8M+61.5%010%Mixed
2025Q1₩36M+34.7%140.0%₩2.6M+34.7%000%Growing
2024Q4₩36M0.0%140.0%₩2.6M0.0%000%Mixed
2024Q3₩12M-66.7%140.0%₩857K-66.7%000%Mixed
2024Q2₩24M-33.3%140.0%₩1.7M-33.3%000%Mixed
2024Q1₩26.7M-25.8%14-6.7%₩1.9M-20.5%000%Shrinking
2023Q4₩36M0.0%14-6.7%₩2.6M+7.1%000%Possible recovery
2023Q3₩36M0.0%14-6.7%₩2.6M+7.1%000%Possible recovery
2023Q2₩36M+200.0%14-12.5%₩2.6M+242.9%010%Mixed
2023Q1₩36M15-6.3%₩2.4M000%
2022Q4₩36M15-11.8%₩2.4M000%
2022Q3₩36M15-11.8%₩2.4M010%
2022Q2₩12M-22.7%16-15.8%₩750K-8.3%000%Shrinking
2022Q116-15.8%010%
2021Q417000%
2021Q317020%
2021Q2₩15.5M19₩818K000%
2021Q1₩10.3M19₩543K010%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.