SEOUL COMMERCIAL AREA

을지로3가역 발달상권

중구을지로동· Area 254,774 m² · Area code 3120031 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩736.4M▲ +9.2% YoY
Stores8▼ -33.3% YoY
Sales per store₩92M▲ +63.8% YoY

Reading this area Against a year earlier, estimated sales +9.2%, stores -33.3% and sales per store +63.8% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -23.0%
Stores▼ -38.5%
Sales per store▲ +25.1%
Market size
Estimated sales (quarter)
₩736.4M
vs 2024Q4
+9.2%
Estimated transactions
68,120
Per-store economics
Estimated sales per store
₩92M
vs a year ago
+63.8%
Per transaction
₩11K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩629.7M – ₩1,306.4M
20212022202320242025
₩956.2M₩736.4M
Stores8 – 13
20212022202320242025
138
Sales per store₩50.9M – ₩130.6M
20212022202320242025
₩73.6M₩92M
Openings0 – 2
20212022202320242025
10
Closings0 – 4
20212022202320242025
00
Franchise share23% – 75%
20212022202320242025
23%75%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +9.2%, stores YoY -33.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
8
vs a year ago
-33.3%
Franchise share
75% (6/8)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩772.5M₩736.4M
Stores 2024 Q1 → 2025 Q4
118
Sales per store 2024 Q1 → 2025 Q4
₩70.2M₩92M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1120%
  • 11–1440%
  • 14–177%
  • 17–2128%
  • 21–244%
Age
  • 10s0%
  • 20s13%
  • 30s28%
  • 40s30%
  • 50s22%
  • 60+8%
Weekday / weekend
  • Weekday91%
  • Weekend9%
Day of week
  • Mon16%
  • Tue17%
  • Wed20%
  • Thu18%
  • Fri21%
  • Sat5%
  • Sun4%
Gender
  • Male49%
  • Female51%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩736.4M+9.2%8-33.3%₩92M+63.8%0075%Mixed
2025Q3₩770.4M+16.5%8-38.5%₩96.3M+89.3%0375%Mixed
2025Q2₩659.3M-1.7%10-9.1%₩65.9M+8.2%2470%Possible recovery
2025Q1₩629.7M-18.5%12+9.1%₩52.5M-25.3%1158%Possible crowding
2024Q4₩674.3M-22.0%12+9.1%₩56.2M-28.5%1258%Possible crowding
2024Q3₩661.5M-28.0%13+18.2%₩50.9M-39.0%2054%Possible crowding
2024Q2₩670.6M-28.7%11+10.0%₩61M-35.2%0064%Possible crowding
2024Q1₩772.5M-20.8%110.0%₩70.2M-20.8%0064%Mixed
2023Q4₩864.1M-33.2%110.0%₩78.6M-33.2%0064%Mixed
2023Q3₩918.3M-29.7%11+10.0%₩83.5M-36.1%2064%Possible crowding
2023Q2₩940.1M-18.0%10-9.1%₩94M-9.8%1260%Shrinking
2023Q1₩974.9M-20.5%11-15.4%₩88.6M-6.0%1055%Shrinking
2022Q4₩1,292.7M+0.7%11-15.4%₩117.5M+19.1%1045%Possible recovery
2022Q3₩1,306.4M+11.3%10-23.1%₩130.6M+44.7%0150%Mixed
2022Q2₩1,147M-2.6%11-15.4%₩104.3M+15.1%1245%Possible recovery
2022Q1₩1,226.2M+28.2%130.0%₩94.3M+28.2%0031%Growing
2021Q4₩1,283.2M13₩98.7M0031%
2021Q3₩1,173.6M13₩90.3M0031%
2021Q2₩1,177.6M13₩90.6M1031%
2021Q1₩956.2M13₩73.6M1023%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.